LAS VEGAS, KNOWLEDGE15 – April 20, 2015 – ServiceNow (NYSE: NOW), the enterprise cloud company,
this week kicks off its annual global conference, Knowledge15®, at the
Mandalay Bay Resort and Casino in Las Vegas. In its ninth year, the
Knowledge conference has grown rapidly to become the industry’s
landmark gathering of service management professionals using cloud
services to change the way people work. At the end of the week, the
company will welcome approximately 1,200 professional developers to
its first annual developer conference, CreatorCon.
This year’s Knowledge event is expected to attract approximately
9,000 attendees from a variety of service domains across the
enterprise, including IT, shared services, human resources, facilities
and application development departments.
In the consumer world, there’s an ‘app’ for almost everything. It’s
how people bank, socialize and manage their lives. At work, it’s
different. Workers rely on email and spreadsheets to route work
through the enterprise – making it hard to get work done. By defining,
structuring and automating work, ServiceNow is creating a modern
service experience for everyone in the enterprise. The activities,
tasks and processes that make up day‑to‑day work life can be enabled
by a common service model and delivered as a service in the cloud.
Now, the entire enterprise can manage everything as a service.
“At Knowledge15, our customers will showcase how they have applied
service management as a discipline for every department in the
enterprise,” said Beth White, chief marketing officer, ServiceNow.
“Twenty‑five percent of the content at this year’s conference is
dedicated to the practice and use of service management in domains
outside of core IT.”
CreatorCon Developer Conference – Create at the Speed of Business
Starting on Thursday, April 23, ServiceNow will welcome professional
developers at CreatorCon, a dedicated educational and certification
event for ServiceNow developers. The conference theme is “Create at
the Speed of Business” and will focus on leveraging the ServiceNow
platform, which is purpose‑built for rapidly developing powerful
business applications in the cloud. Fred Luddy, ServiceNow founder and
chief product officer, will join Pat Casey, general manager,
ServiceNow Platform Business Unit, to talk with developers about their
experience as creators using the platform they built.
CreatorCon will also feature a series of project‑based workshops –
diving deep in advanced development areas like scripting, UX design,
mobile apps, integration, reporting, testing and the ServiceNow
Content Management System. Experts from ServiceNow and partners will
deliver these workshops. There will also be demo‑led breakouts on
turning ideas into apps, APIs, integration best practices and more.
CreatorCon is also an opportunity to become a ServiceNow Certified
Application Developer. Exams will be conducted on‑site, and
certification will be awarded to those who demonstrate mastery over
app creation in ServiceNow. Exams are available on a first‑come,
first‑served basis. Sign up via the certification portal.
“Managing Everything as a Service” – Frank Slootman,
ServiceNow president and chief executive officer, presents
Tuesday, April 21, from 8 to 9:30 a.m. Pacific.
Slootman will showcase how to apply the latest ServiceNow
technologies to solve real business problems and will describe
how this is changing the way people work. He will explain how
ServiceNow can help service management professionals from all
corners of the enterprise define, deliver, assure and manage
everything as a service.
“Enabling Everything as a Service” – Fred Luddy,
ServiceNow founder and chief product officer, presents along
with Dave Wright, ServiceNow chief strategy officer, on
Wednesday, April 22, from 8 to 9:30 a.m. Pacific. Luddy
and Wright will unveil the latest ServiceNow innovations that
enable everything as a service. Today’s modern enterprise can no
longer sustain a competitive advantage running their businesses
on email and spreadsheets. Yet, these tools have served as a
stopgap for a lack of automated systems. This keynote will
address how to deliver an intuitive service experience for
everyone in the enterprise and rapidly create new services.
“Operating Everything as a Service” – Dan McGee,
ServiceNow chief operating officer, presents Thursday, April
23, from 9 to 10:30 a.m. Pacific. McGee will demonstrate
how ServiceNow is taking scalability, security, transparency and
control to levels never seen before in cloud computing. This
keynote will showcase how the entire enterprise can rely on a
single cloud to operate everything as a service.
Decisions15. This exclusive, invitation‑only
industry event connects IT leaders with their peers, industry
luminaries and ServiceNow executives. The program includes a venture
capitalists panel moderated by Frank Slootman, a CIO panel moderated
by Dave Wright, and AstraZeneca CIO Dave Smoley discussing how CIOs
can transform IT.
- ServiceNow Pavilion at ExpoNow is the
showcase where customers can see live solution demonstrations to
learn how to manage and enable everything as a service. At the
pavilion, customers will have the opportunity to:
with the latest applications developed by peers and
- Meet the Innovation of the Year and
CreateNow Hackathon finalists — and see their amazing
- See the “Future of Now” where
customers can post their suggestions on the virtual ideation
- Learn about “Now on Now” where ServiceNow
will showcase how it runs a service‑oriented enterprise
Training, Breakouts and Labs. Attendees will be
able to choose from more than 200 sessions, most of which are
delivered by customers, and more than 100 hands‑on lab sessions on
topics from reporting to scripting and everything in between.
TheaterNow has 16 fifteen‑minute sessions from Premier,
Platinum, and Gold sponsors. Discover how companies offering
complementary products and services are extending the capabilities
of ServiceNow and reshaping everything as a service.
Networking Events. Attendees will have an unprecedented
opportunity to learn and network with ~9,000 of their peers. A
variety of events are planned as an ideal forum to connect with
people from similar geographic areas, industries, or business
of the Year Award. The prestigious award,
presented annually at the conference, recognizes IT organizations
that have developed innovative applications on the ServiceNow
platform and achieved significant business impact.
Hackathon. Anyone can form or join a team and race
the clock to explore the limits of what can be created on the
ServiceNow platform. Experience how simple it is to build an app on
the ServiceNow platform.
Exhibit Hall. The exhibit hall will feature
demonstrations of how partners are using the ServiceNow platform to
build complementary products, address functionality extensions and
offer services that expand the capabilities and value of
KPMG is the premier sponsor of Knowledge15 for the fourth year in a
row. The platinum sponsors are Accenture and Cloud Sherpas. The gold
sponsors include BDNA, Bomgar, CipherCloud, Cognizant, EY, Flexera
Software, Fruition Partners, HCL Technologies Ltd., Okta and Unisys.
Silver sponsors include Blazent, Dell, Deloitte Inc., LabTech,
LogMeIn, Numerify, Pathways Consulting Group, PwC, Resolve Systems,
RightScale and Splunk.
- Check out the ServiceNow
BuzzHub to stay connected to all the live action at Knowledge15,
including streaming keynotes and Cube interviews, and keep the
- For more information or to register for
Knowledge15, please visit knowledge.servicenow.com.
Twitter: For continuous Knowledge15 news and event updates,
follow @ServiceNow and join the conversations using #Know15, #CreatorCon
Facebook: Like ServiceNow on
Facebook to view photos and updates from Knowledge15.
ServiceNow is changing the way people work. With a
service‑orientation toward the activities, tasks and processes that
make up day‑to‑day work life, we help the modern enterprise operate
faster and be more scalable than ever before. Customers use our
service model to define, structure and automate the flow of work,
removing dependencies on email and spreadsheets to transform the
delivery and management of services for the enterprise. ServiceNow
provides service management for every department in the enterprise
including IT, human resources, facilities, field service and more. We
deliver a ‘lights‑out, light‑speed’ experience through our enterprise
cloud – built to manage everything as a service. To find out how,
ServiceNow, Knowledge and the ServiceNow logo are registered
trademarks of ServiceNow. All other brand and product names are
trademarks or registered trademarks of their respective holders.