---
sourceDocument: Zurich ServiceNow AI Platform Administration
sourceDocumentLink: https://www.servicenow.com/docs/r/zurich/platform-administration

 Release :

    - zurich

ft:locale :

    - en-US

ft:publication_title :

    - Zurich ServiceNow AI Platform Administration

ft:clusterId :

    - platadm

bundleId :

    - platadm

workflow :

    - Platform


---

# Search profiles

# Search profiles in AI Search {#ariaid-title1}

Release version: Zurich  
Updated February 13, 2026  
![](https://www.servicenow.com/docs/portal-asset/ico-clock) 2 minutes to read
Summarize  
![AI sparkle icon](https://servicenow.com/docs/portal-asset/ai-sparkle-icon) Summarized using AI  
This content was generated using new OpenAI-powered functionality. Results are provided on an as is basis and are not guaranteed to be accurate or complete.  

## Summary of Search profiles in AI Search

Search profiles in AI Search enable you to customize and control the search experience within ServiceNow AI Platform® applications.
Each search profile defines how search results are generated by configuring settings such as synonyms, stop words, typo handling, Genius Results, and result improvement rules.
By creating and publishing search profiles, you make these configurations available for use in one or more search application configurations, which determine how results are displayed to users.
Show full answer Show less  

## Key Features

* **Search sources:** Link one or more content sources to a search profile to control the searchable content accessible to users.
* **Synonyms:** Define language-specific dictionaries to treat equivalent terms as synonyms, enhancing search recall and providing a more natural search experience.
* **Stop words:** Define language-specific common terms to exclude from search queries, improving precision and relevancy by filtering out irrelevant matches.
* **Typo handling:** Configure settings to auto-correct misspelled search terms based on indexed content, improving result accuracy.
* **Genius Results:** Enable AI-powered answer cards that analyze query intent and provide direct answers, allowing users to act on search results without extensive browsing.
* **Result improvement rules:** Create rules with triggers to boost, block, or promote specific records in search results, including context-aware boosting based on user attributes like country or device.

## Managing Search Profiles

* **Creating and cloning:** You can create new search profiles or clone existing ones to reuse configurations such as search sources and dictionaries.
* **Publishing:** Publishing activates a search profile's settings, making them effective in linked search applications. Profiles have states like New, Draft, and Published, with unpublished profiles prompting notifications.
* **Linking/unlinking search sources:** Control which content is searchable by linking or unlinking search sources from a profile. Note that deleted sources are not automatically unlinked.

## Practical Benefits for ServiceNow Customers

By using search profiles, you gain precise control over how search queries are interpreted and results are presented, tailored to your organization's unique needs. This leads to improved search relevancy, faster access to accurate information through Genius Results, and the ability to fine-tune search outcomes using result improvement rules. Publishing ensures these enhancements are consistently applied across your AI-powered search applications.  
Search profiles contain settings for a search experience, including synonyms, stop words, typo handling, Genius Results, and result improvement rules. Define a search profile for each unique search experience that you want to
offer in a ServiceNow AI Platform® application. Publish search profiles to make them available in your search applications.

A search profile contains settings that determine how AI Search generates search results for a given search experience. Publishing a search profile makes it available so you can link it to one or more search application configurations.

A search application configuration specifies a search profile to use, and also determines how generated search results are displayed in the application. To learn about search application configuration display settings, see [Search application configurations](https://www.servicenow.com/docs/rkJqhhy_Ylyw3rSbkIEJuA "A search application configuration specifies the search engine and settings to use for search in a ServiceNow AI Platform application. When you choose AI Search as an application's search engine, you can select a search profile for the application and configure its search result display and refinement settings.").

The following table describes the search experience settings that you can configure in a search profile.  
{#defining-search-profiles-ais__table_u5k_p3q_gnb__entry__2}

| Setting | Description |
|-|-|
| [Search sources](https://www.servicenow.com/docs/u3Ox_VuYesIbdgpDCQSOfA "Define search sources to make your indexed content searchable in AI Search search applications. Choose an indexed source and configure optional filter conditions to limit the content that users can search.") | Link one or more search sources to a search profile. Search sources give administrators precise control over the searchable content available to users. |
| [Synonyms](https://www.servicenow.com/docs/uEz7~EhieFhndupqyUL_EQ "Synonyms expand search queries to include additional terms with equivalent meaning or usage. Improve search recall by configuring synonym dictionaries and defining synonyms.") | Define language-specific dictionaries of terms that AI Search treats as equivalent in search queries. Synonyms improve search recall and provide a more natural search experience for users. |
| [Stop words](https://www.servicenow.com/docs/_OIrl~Na5Fx09pIxCyczeA "Stop words remove search query terms that don't produce meaningful results. Improve search precision and relevancy by configuring stop word dictionaries and defining stop words.") | Define language-specific dictionaries of common terms for AI Search to remove from search queries. Stop words improve search precision and result relevancy by discarding irrelevant matches. |
| [Typo handling](https://www.servicenow.com/docs/RBvW8lPUqejGy1nEqk5ZdQ "AI Search replaces misspelled search query terms with auto-correction terms derived from indexed content. Configure typo handling dictionary settings to control derivation of auto-correction terms.") | Configure settings for derivation of auto-correction terms from search source indexed content. AI Search replaces misspelled search query terms with auto-correction terms. |
| [Genius Results](https://www.servicenow.com/docs/c3DSgXGDh~DRg65HdCz58g "Configure Genius Results to display AI-powered answer cards alongside search results. These cards provide direct answers to user queries, reducing the need to browse multiple search results.") | Analyze search query intent and display the best answers as Genius Result answer cards. Genius Results enable users to act directly on their search results. |
| [Result improvement rules](https://www.servicenow.com/docs/a3nHO5qSSKjYPdPvt6nQxg "Define rules with configurable trigger conditions to boost, block, or promote search results for specific searches. You can also boost search results for documents matching elements of the user context, such as a user's country, OS, or device type.") | Define rules with configurable triggers to modify search results for specific search queries. Result improvement rules enable administrators to boost, block, or promote records in a search query's result set. |
[Table 1. Search profile settings]

{#defining-search-profiles-ais__table_u5k_p3q_gnb}

## Publishing search profile settings {#defining-search-profiles-ais__section_srx_cc1_knb}

To make a search profile's settings active in search queries, you must publish it. Publishing propagates the following settings to search application configurations that reference the search profile.

* The set of synonym and stop word dictionaries linked to the search profile
* Settings, blocked terms, and derived auto-correction terms for typo handling dictionaries linked to the search profile
* Result improvement rules and actions defined in the search profile  
A search profile can have one of these states:

* New: The search profile has never been published.{#defining-search-profiles-ais__search-profile-state-new-li}
{#defining-search-profiles-ais__search-profile-state-new-li}
* Draft: The search profile is saved with unpublished changes.{#defining-search-profiles-ais__search-profile-state-draft-li}
{#defining-search-profiles-ais__search-profile-state-draft-li}
* Published: The search profile is saved with all changes published.{#defining-search-profiles-ais__search-profile-state-published-li}
{#defining-search-profiles-ais__search-profile-state-published-li} {#defining-search-profiles-ais__ul_wwk_kc1_knb}

In the AllAI SearchSearch ExperienceSearch Profiles list, search profiles with the New state display an alert triangle icon ![](). An informational message notifies you to publish these search profiles.
* **[Create a search profile](https://www.servicenow.com/docs/f3gsDnldH~IaWkqYY35ZPg)**   
  Create a new search profile to store search experience settings for a search application.
* **[Clone a search profile](https://www.servicenow.com/docs/6hPAjGNpvl2~QV8qdYDC4g)**   
  Create a copy of an existing search profile. The cloned search profile retains search sources, stop word and synonym dictionaries, Genius Result configurations, and result improvement rules from the original search profile.
* **[Publish an AI Search search profile](https://www.servicenow.com/docs/KEjtTYmbZH6icW~9TzncfA)**   
  Publish a search profile to make pending changes to its settings take effect in linked search applications.
* **[Link a search source to a search profile](https://www.servicenow.com/docs/wcXIhS9kkwk7It4HPfcyPw)**   
  Link search sources to a search profile to specify the content users can search through that profile.
* **[Unlink a search source from a search profile](https://www.servicenow.com/docs/CazGTJ7NFaywHc5e3TgSzQ)**   
  Unlink search sources from a search profile to prevent their content from being searchable through that profile. Deleted search sources aren't automatically unlinked from search profiles.
* **[Synonyms](https://www.servicenow.com/docs/uEz7~EhieFhndupqyUL_EQ)**   
  Synonyms expand search queries to include additional terms with equivalent meaning or usage. Improve search recall by configuring synonym dictionaries and defining synonyms.
* **[Stop words](https://www.servicenow.com/docs/_OIrl~Na5Fx09pIxCyczeA)**   
  Stop words remove search query terms that don't produce meaningful results. Improve search precision and relevancy by configuring stop word dictionaries and defining stop words.
* **[Typo handling](https://www.servicenow.com/docs/RBvW8lPUqejGy1nEqk5ZdQ)**   
  AI Search replaces misspelled search query terms with auto-correction terms derived from indexed content. Configure typo handling dictionary settings to control derivation of auto-correction terms.
* **[Genius Results](https://www.servicenow.com/docs/c3DSgXGDh~DRg65HdCz58g)**   
  Configure Genius Results to display AI-powered answer cards alongside search results. These cards provide direct answers to user queries, reducing the need to browse multiple search results.
* **[Result improvement rules](https://www.servicenow.com/docs/a3nHO5qSSKjYPdPvt6nQxg)**   
  Define rules with configurable trigger conditions to boost, block, or promote search results for specific searches. You can also boost search results for documents matching elements of the user context, such as a user's country, OS, or device type.

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