---
sourceDocument: Australia Strategic Portfolio Management
sourceDocumentLink: https://www.servicenow.com/docs/r/australia/it-business-management

 Release :

    - australia

ft:locale :

    - en-US

ft:publication_title :

    - Australia Strategic Portfolio Management

ft:clusterId :

    - itbm

bundleId :

    - itbm

workflow :

    - Technology


---

# Demand experiences

# Demand experiences {#ariaid-title1}

Release version: Australia  
Updated October 1, 2026  
![](https://www.servicenow.com/docs/portal-asset/ico-clock) 2 minutes to read
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## Summary of Demand experiences

Demand experiences in ServiceNow define tailored governance processes that control the form views, modules, and dynamic attributes displayed on demand records.
This customization allows different teams---such as marketing and IT---to capture information specific to their workflows using distinct demand experience records.
Each experience corresponds to a governance process and can optionally link to a dynamic category that governs the custom fields available.
Show full answer Show less  

## Key Features

* **Demand Experience Records:** Define governance processes with specific form views, modules, and dynamic attributes for demands.
* **Dynamic Categories:** Created by administrators, dynamic categories group custom fields (dynamic attributes) relevant to an experience. These custom fields are scoped only to that experience and do not affect others.
* **Inheritance:** Dynamic categories can have parent-child relationships, allowing shared fields to be defined once and extended with experience-specific fields.
* **Supported Data Types:** Custom fields support multiple data types including String, Boolean, Date, Date/Time, Integer, Decimal, Floating point, Choice, and Reference.
* **Form View Precedence:** Demand experiences automatically create view rules that determine form presentation. When multiple view rules apply, the one with the lowest execution order takes precedence, and users cannot override this.
* **Additional Information Tab:** In the Next Experience interface, if a demand's selected experience includes a dynamic category with attributes, an editable Additional Information tab appears displaying these dynamic attributes on the demand record.

## Practical Application

By leveraging demand experiences, ServiceNow customers can ensure that each team's demands follow the appropriate governance and data capture processes tailored to their unique needs. Administrators can configure dynamic categories and attributes to extend demand records without impacting other teams' data. The form views and additional tabs streamline user interaction, ensuring relevant information is easily accessible and editable.  
A demand experience defines a governance process and controls which form view, modules, and dynamic attributes appear on a demand.

Different teams often need different governance processes for their demands. For example, a marketing team and an IT team may each need their own set of fields, modules, and layout. Each team captures the information that's
relevant to their process. You can use a demand experience record to define one governance process, such as Marketing or IT. The experience controls the form view, modules, and dynamic attributes that appear on each demand that
uses it.

A demand experience can optionally reference a dynamic category. The dynamic category defines the set of dynamic attributes that are relevant to that governance process. Only an administrator can create a dynamic category. When a
demand experience with a dynamic category is selected on a demand, any dynamic attributes configured on that category are available on the demand.

## Dynamic category {#demand-experiences-ppw__section_ovx_dp3_tkc}

A dynamic category defines the custom fields for a specific demand experience. It belongs to the `Default SPM Dynamic Namespace` and groups the dynamic
attributes that appear as custom fields on demand records of that experience. Custom fields are scoped to a specific experience and don't appear on records of other experiences or affect default fields.

* A dynamic category can have a parent category. A child category inherits the attributes of its parent, so you can define shared fields once and add experience-specific fields in each child category.
* Custom fields support the String, Boolean, Date, Date/Time, Integer, Decimal, Floating point, Choice, and Reference data types.
* Demand managers view and update custom fields in Demand Management.

{#demand-experiences-ppw__ul_xkk_fp3_tkc}For more information, see [Create a dynamic category](https://www.servicenow.com/docs/uFklBLMTYnu4c~ZEFEZbyg "Create a dynamic category to define the custom fields that appear on demand records of a specific demand experience.").

## Form view precedence {#demand-experiences-ppw__section_demand_type_view_precedence}

Saving a demand experience automatically creates its view rule and workspace view rule. A demand's form view can be determined by more than one view rule \[sysview_rule\] record. When more than one view rule applies, the rule
with the lower execution order takes effect. When a demand experience's view rule is in effect, users can't change the view themselves.

## Additional Information tab {#demand-experiences-ppw__section_additional_information_tab}

The demand record page in Next Experience for Demand Management can display a conditional Additional Information tab that shows a demand's dynamic attributes. The tab is displayed when both of the following are true:

* The demand has a dynamic category from its selected demand experience.
* That dynamic category has one or more dynamic attributes defined.

{#demand-experiences-ppw__ul_dt_tab_conditions}

If the demand has no dynamic category, or a category with no dynamic attributes, the Additional Information tab isn't displayed. The tab shows the configured dynamic attributes as editable fields, and
the values that you enter are saved to the demand. For more information, see [Add dynamic attributes to a demand](https://www.servicenow.com/docs/HDixUiz_wTyMXUUA0LEP9Q "Provide values for the dynamic attributes available on a demand through its Additional Information tab. This approach captures governance-process-specific information without affecting demands using other experiences.").
**Related concepts**   

* [Enterprise-Wide Deployment for demands](https://www.servicenow.com/docs/xPUqRc3VIEnlBa4nS_UrVw "Enterprise-Wide Deployment (EWD) partitions demand data by criteria such as department. Demand experiences extends that by controlling each demand's fields, modules, and layout.")  
**Related tasks**   

* [Create a demand](https://www.servicenow.com/docs/Z_~PcD67gF2Z5eeCFE3fGA "Create demands to capture the strategic and operational requirements and centralize information for stakeholder assessment and prioritization.")

