Social media communication channel

  • Release version: Australia
  • Updated March 12, 2026
  • 1 minute to read
  • Use the social media communication channel to associate social profiles and social media conversations with cases.

    Overview

    Agents can select Social as the communication channel on the Case form. Selecting the Social channel adds the Social Profile field, which lets agents associate a specific social media profile with the case. Social media conversations related to a case are captured in the Social Logs related list.

    Customer service managers can create social profiles for accounts, contacts, and consumers from the Social Profiles related list on each entity form. A social profile records a user's profile information for a specific social media channel. Managers can create multiple profiles per entity. Agents have read-only access to these profiles.

    Supported forms

    The social media communication channel adds the following functionality to CSM forms:

    • Case: The Channel field includes the Social option. Selecting it adds the Social Profile field and the Social Logs related list.
    • Account, Contact, and Consumer: Each form includes the Social Profiles related list for creating and managing profiles.

    Plugin

    The Customer Service Social Integration plugin (com.sn_cs_social) is activated as part of the Customer Service Management plugin.

    Tables

    The Customer Service Social Media plugin adds the following tables.
    Table 1. Customer Service Management Social media plugins
    Table Description
    Social Channels (sn_app_cs_social_social_channel) Stores available social media channels.
    Social Profiles (sn_app_cs_social_social_profile) Stores social profiles created for accounts, contacts, and consumers.
    Social Logs (sn_app_cs_social_social_log) Stores social media conversation details related to cases.