---
sourceDocument: Brazil Strategic Portfolio Management
sourceDocumentLink: https://www.servicenow.com/docs/r/it-business-management

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    - brazil

ft:locale :

    - en-US

ft:publication_title :

    - Brazil Strategic Portfolio Management

ft:clusterId :

    - itbm

bundleId :

    - itbm

workflow :

    - Technology


---

# Explore

# Exploring Next Experience for Demand Management {#ariaid-title1}

Release version: Brazil  
Updated September 29, 2026  
![](https://www.servicenow.com/docs/portal-asset/ico-clock) 3 minutes to read
Summarize  
![AI sparkle icon](https://servicenow.com/docs/portal-asset/ai-sparkle-icon) Summarized using AI  
This content was generated using new OpenAI-powered functionality. Results are provided on an as is basis and are not guaranteed to be accurate or complete.  

## Summary of Exploring Next Experience for Demand Management

Next Experience for Demand Management provides a centralized and streamlined workspace that enables organizations to efficiently create, evaluate, and prioritize demands throughout their entire life cycle.
It consolidates all demand-related activities---including intake, qualification, task management, resource planning, and financial tracking---into a single interface, eliminating the need to navigate multiple modules.
The solution supports defining scope, assessing capacity, estimating effort, and evaluating strategic and financial impacts with guided playbooks that ensure consistent progression of demands from intake to completion.
Show full answer Show less  

## Key Users and Roles

* **Business Users:** Create demands via Service Catalog or Idea Portal.
* **Demand Users:** Create demands in Demand Management and add details; editing is locked after submission.
* **Demand Managers:** Manage, prioritize, and advance demands through life-cycle stages; assign tasks to gather information.
* **Business Stakeholders:** Complete scoring assessments and review demands prior to approval.
* **Demand Approvers:** Approve demands for conversion into work items.

## Key Features

* **Consistent Demand Intake and Evaluation:** Structured workflows with defined evaluation stages supported by playbooks that guide demands through creation, planning, assessment, and approval activities.
* **Centralized Demand Visibility:** Single interface to access all demand details including business cases, capacity, financials, and supporting records, simplifying demand analysis.
* **Demands Dashboard:** Provides at-a-glance insights on demand volume, financial metrics, and data quality with drill-down capabilities within the workspace.
* **Consolidated Prioritization Data:** Unified view combining demand details, capacity, risk assessments, and financial summaries to support informed prioritization based on organizational criteria.
* **Financial Management:** View, plan, and define cost plans, benefit plans, and budgets directly on the demand record with flexible filtering and personalization options.
* **Resource Planning:** Analyze and adjust resource assignments against capacity before converting demands into projects, with grouping by role, skill, or group.
* **Customizable Demand Capture:** Admins can tailor forms, modules, and dynamic attributes per governance processes (e.g., Marketing, IT) without altering the base demand form.
* **Smart Assessments:** Create, score, and qualify demands efficiently using intuitive assessment forms to aid decision-making.
* **AI Integration:** Leverage AI playbook activities to associate AI systems with demands and employ AI-assisted skills to summarize content, expand/condense text, and identify similar demands.

## Benefits for ServiceNow Customers

* Improved demand life cycle management through a unified, guided workspace that enhances collaboration and process consistency.
* Enhanced decision-making with centralized, comprehensive demand data, including financials and resource capacity, facilitating better prioritization and planning.
* Increased efficiency via automation and AI capabilities that support content management and demand qualification.
* Flexibility to adapt demand capture and workflows to specific organizational governance needs without complex customization.

## Next Steps

ServiceNow customers can explore further topics such as configuring and using Next Experience for Demand Management, managing financials and resources for demands, assessing demands with smart assessments, and collaborating within the workspace to maximize the value of this solution.  
Next Experience for Demand Management enables you to create, evaluate, and prioritize demands, throughout the demand life cycle.

## Next Experience for Demand Management overview {#explore-demand-workspace__cf-exploring-parent-overview}

Next Experience for Demand Management is a centralized workspace experience that streamlines how your organizations can capture, evaluate, and progress demands through their life cycle. It brings together all demand‑related activities
such as intake, qualification, and task management into a single interface. By consolidating access to demands, tasks, resources, financials, and supporting records, the workspace means you don't have to navigate across multiple
modules. You can define scope, assess capacity, estimate effort, and evaluate financial and strategic impact. Playbooks guide demands through each stage from intake to completion so your team follows a consistent process.

## Next Experience for Demand Management users {#explore-demand-workspace__cf-exploring-parent-users}

{#explore-demand-workspace__table_demand_users__entry__2}

| User | Description |
|-|-|
| Business user | Creates a demand using Service Catalog or Idea Portal. |
| Demand user | Creates a demand using Demand Management and adds required details. Cannot edit the demand details once the demand moves to the Submitted state. |
| Demand managers | Manages and prioritizes demands based on the available demand details. They can assign demand tasks to gather more details. Demand managers are also responsible for progressing the demand through the different stages in its life cycle. |
| Business stakeholders | Fills out the assessments for scoring and reviews demands before they are approved. |
| Demand approvers | Approves the demand to be converted into a work item. |
[Table 1. Users]

{#explore-demand-workspace__table_demand_users}

## Next Experience for Demand Management benefits {#explore-demand-workspace__cf-exploring-parent-benefits}

Next Experience for Demand Management provides benefits for demand managers and their users.  
* Consistent demand intake and evaluation process: Next Experience for Demand Management enables a structured workflow. Demands progress through defined evaluation stages.
* Centralized visibility into demand information: Next Experience for Demand Management provides a single interface to view all demands and their associated details such as business cases, capacity, and financials. Demand managers can compile a complete picture of a demand without having to cross-reference multiple forms, modules, or applications to compile a complete picture of a demand.
* At-a-glance demand insights: The Demands Dashboard summarizes demand volume, financials, and data quality across three tabs, Overview, Financials, and Data Quality. Demand managers can monitor key metrics and drill into the underlying records without leaving the workspace.
* Playbook-guided demand life-cycle: Playbooks define the sequence of stages and activities that demands must go through such as creation, planning, assessment, and approval. Each stage contains a set of prescribed activities that must be completed before demands transition to the next stage. Using playbooks, your organization can define its own processes.
* Consolidated data for demand prioritization: Next Experience for Demand Management provides demand details, capacity and risk assessment outputs, and financial summaries in a unified view. Demand managers can compare, rank, and prioritize demands based on defined organizational criteria.
* Manage demand financials in one place: Using the Financials tab on the demand record, demand managers can view, plan, and define cost plans, benefit plans, and budgets. Filter by time scope and personalize grid columns without leaving the demand.
* Plan demand resources before project conversion: Using the Resources tab on the demand record, demand managers can view resource assignments against resource capacity. They can group assignments by primary group, role, or skill, and adjust allocations before the demand becomes a project.
* Tailor demand data capture by governance process: Using demand experiences, admins can configure the form view, modules, and dynamic attributes for different governance processes, such as Marketing or IT. This configuration does not require adding fields to the base demand form.
* Score and qualify demands: Using smart assessments, assessments are created, scored, and used to qualify a demand. The smart assessment form is intuitive and efficient for stakeholders to score.
* AI system integration through playbook activities: The AI playbook enables associating AI systems to demands through a playbook activity. This feature enables associating a demand with an AI system from directly within the demand workflow.
* AI-assisted demand skills: Using the AI skills, demand users and demand managers can expand or condense text content in text fields, summarize the demand, and identify the similar demand records.
{#explore-demand-workspace__ul_yjg_rrz_d3c}

## What to explore next {#explore-demand-workspace__cf-exploring-parent-links}

To learn more about configuring and using Next Experience for Demand Management, see:

* [Configuring Next Experience for Demand Management](https://www.servicenow.com/docs/SxEuQkpgOWKQ03tlKkm1Vw "Next Experience for Demand Management settings control how demands are evaluated and promoted to projects, enhancements, changes, defects, or Enterprise Agile Planning (EAP) entities.")
* [Using Next Experience for Demand Management](https://www.servicenow.com/docs/Vblr4g29j0TU4qs1cf5jZQ "Next Experience for Demand Management enables end-to-end planning and management of demands.")
* [Managing financials for demands](https://www.servicenow.com/docs/NZfM8lJ~73kiqXepfj3bhw "Financials in Next Experience for Demand Management covers budget, cost plans, expense lines, labor costs, and financial baselines.")
* [Manage resources for demands](https://www.servicenow.com/docs/LSEsOk2wwvIeYPT~WexZPA "Plan resources for a demand from the Resources tab in Next Experience for Demand Management to confirm resource availability before converting the demand to a project.")
* [Enterprise-Wide Deployment for demands](https://www.servicenow.com/docs/G0QY2O_lL3o2TYzfBlrkBw "Enterprise-Wide Deployment (EWD) partitions demand data by criteria such as department. Demand experiences extends that by controlling each demand's fields, modules, and layout.")
* [Assess demands with smart assessments](https://www.servicenow.com/docs/PVDMgnsOtnARR0uLLMkytg "Smart assessments automatically gather structured, weighted feedback from a demand's stakeholders and scores the demand. Demand managers can qualify demands offhand and track every assessment from a single place.")
* [Collaborate with docs in Next Experience for Demand Management](https://www.servicenow.com/docs/MFQuNYDfyy8AKxZkVUbKlA "Docs supports real-time collaboration on documentation such as meeting notes, demand requirements, and technical specifications.")
* [Next Experience for Demand Management reference](https://www.servicenow.com/docs/fQeC~QH1qBX2pCDxYwwMdA "Reference information to provide additional details about Next Experience for Demand Management such as the fields, user roles, tables, and multicurrency.")
{#explore-demand-workspace__ul_nbd_ywj_fjc}