ITSM Virtual Agent resources analytics

  • Release version: Australia
  • Updated April 8, 2026
  • 2 minutes to read
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    Summary of ITSM Virtual Agent resources analytics

    The ITSM Virtual Agent resources analytics feature enables ServiceNow customers to track and analyze the usage of knowledge base articles and catalog items referenced during Virtual Agent interactions. This helps identify which resources contribute to successful incident deflections—where issues are resolved without transferring to a live agent—and which resources are associated with escalations to live agents. These insights support continuous improvement of self-service capabilities and help quantify the effectiveness of Virtual Agent interactions.

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    Key Features

    • Resources Tab: Provides visibility into resource usage by showing knowledge articles and catalog items referenced in Virtual Agent interactions, categorized by successful deflections and transfers to live agents.
    • Deflection Metrics: Standardized metrics allow customers to understand adoption trends, quantify deflection versus live-agent transfer rates, and measure ROI consistently across departments.
    • Visualizations and Tables:
      • Top 10 knowledge articles and catalog items referenced in successful deflections, shown as bar charts for quick identification of high-impact resources.
      • Comprehensive tables listing all knowledge articles and catalog items referenced in successful deflections, enabling assessment of knowledge coverage and catalog effectiveness.
      • Similar bar charts and tables for resources referenced in interactions that required escalation to live agents, helping pinpoint content that may need optimization.

    Practical Benefits for ServiceNow Customers

    • Gain actionable insights into which knowledge articles and catalog items effectively enable self-service resolution.
    • Identify opportunities to improve or update resources that frequently correlate with transfers to live agents.
    • Track and report on Virtual Agent performance with clear metrics supporting data-driven decisions and continuous service improvement.
    • Enhance customer experience by optimizing content that supports higher deflection rates and reduces live agent workload.

    Track knowledge base articles and catalog items referenced in the ITSM Virtual Agent interactions to identify which resources support successful incident deflections instead of being transferred to a live agent for resolution.

    Using the Resources tab, you can monitor the knowledge base articles and catalog items that ITSM Virtual Agent interactions reference. It provides visibility into the resource usage by tracking which knowledge articles or catalog items support successful interactions and which ones are associated with transferring the incident resolution to a live agent. These insights help evaluate the effectiveness of the knowledge and catalog content for each interaction and identify opportunities to improve self-service capabilities.

    With standardized deflection metrics, users can:
    • Understand adoption and usage trends.
    • Quantify deflection vs. live-agent transfer rates.
    • Identify which knowledge articles and catalog items enable successful self-service.
    • Pinpoint optimization opportunities.
    • Enable consistent ROI measurement and data-driven improvements across departments.

    Track metrics for the Resources tab

    Review the resource usage when the ITSM Virtual Agent deflected interactions and resolved them without requiring a transfer to a live agent.

    Track which knowledge base articles or catalog items the ITSM Virtual Agent referenced when resolving interactions without transferring to a live agent, and which ones were not successful in preventing that transfer.

    Resources tab—Resources for successful deflections

    Bar chart showing top knowledge articles referenced in successful deflections with corresponding data table previous.
    Table 1. Knowledge articles for successful deflections
    Widget Descriptions
    Top 10 knowledge articles referenced in successful deflections A bar chart showing the knowledge base articles most frequently referenced in chats that the ITSM Virtual Agent resolved. Use this visualization to quickly identify the highest-impact articles supporting self-service resolution.
    All knowledge articles referenced in successful deflections A table listing all knowledge base articles referenced in chats that the ITSM Virtual Agent resolved, along with the number of times each article was referenced. Use this data to assess the breadth of knowledge coverage where self-service was effective.
    Bar chart showing top catalog items referenced in successful deflections with corresponding data table previous.
    Table 2. Catalog items for successful deflections
    Widget Descriptions
    Top 10 catalog items referenced in successful deflections A bar chart showing the catalog items most frequently referenced in each interaction that the ITSM Virtual Agent resolved. Use this visualization to identify the catalog items that most effectively support self-service completion.
    All catalog items referenced in successful deflections A table listing all catalog items referenced in interactions that the ITSM Virtual Agent resolved, along with the number of times each item was referenced. Use this data to understand which catalog items were referenced for successful incident deflection.

    Resources tab—Resources referenced in transfers to live agent

    Bar chart showing top knowledge articles referenced in unsuccessful deflections with corresponding data table previous.
    Table 3. Knowledge articles referenced in transfers to live agents
    Widget Descriptions
    Top 10 knowledge articles referenced in transfers to live agents A bar chart showing the knowledge base articles most frequently referenced in each interaction that required transfer to a live agent. Use this visualization to identify articles associated with interactions not being resolved by the ITSM Virtual Agent.
    All knowledge articles referenced in transfers to live agents A table listing all knowledge base articles referenced in the interactions that required ITSM Virtual Agent to transfer to a live agent.
    Bar chart showing top catalog items referenced in unsuccessful deflections with corresponding data table previous.
    Table 4. Catalog items referenced in transfers to live agents
    Widget Descriptions
    Top 10 catalog items referenced in transfers to live agents A bar chart showing the catalog items most frequently referenced in the interactions that required a transfer to a live agent.
    All catalog items referenced in transfers to live agents A table listing all catalog items referenced in chats that required live agent escalation, along with the number of times each item was referenced.