--- sourceDocument: Brazil Platform Analytics sourceDocumentLink: https://www.servicenow.com/docs/r/now-intelligence Release : - brazil ft:locale : - en-US ft:publication_title : - Brazil Platform Analytics ft:clusterId : - par bundleId : - par workflow : - Platform --- # Insights on dashboards # Proactive analytics insights on dashboards {#ariaid-title1} Release version: Brazil Updated September 10, 2026 ![](https://www.servicenow.com/docs/portal-asset/ico-clock) 5 minutes to read Summarize ![AI sparkle icon](https://servicenow.com/docs/portal-asset/ai-sparkle-icon) Summarized using AI This content was generated using new OpenAI-powered functionality. Results are provided on an as is basis and are not guaranteed to be accurate or complete. ## Summary of Proactive analytics insights on dashboards Proactive analytics in ServiceNow's Platform Analytics automates the extraction of actionable insights from your Performance Analytics indicators. It notifies you via insight cards on dashboards about significant changes, events, or potential issues in your processes. This feature requires an active Performance Analytics subscription and configured indicators. Show full answer Show less Proactive analytics insights are available only on Platform Analytics dashboards and not on responsive dashboards or those migrated in compatibility mode. You can enable or disable Proactive analytics and customize which insight cards appear through dashboard settings. ## Types of Insights * **Trends:** Detects when indicator trends move opposite to their defined maximize/minimize goal and generates insight cards accordingly. * **Indicator targets and thresholds:** Generates insights when targets are missed, predicted to be missed, thresholds are breached or predicted to be breached. If targets are missing, the system suggests values and review dates. * **Process mining:** Provides insights on potential bottlenecks in process flows relevant to indicators, requiring the `snprocessoptimizationanalyst` role and the DA Process Mining Insights plugin. * **KPI Signals events:** Uses statistical process behavior charts to detect signals such as outliers, short runs, long runs, and stable ("anti-signal") patterns on configured indicators. * **Key contributor guidance:** Highlights breakdowns impacting indicators based on KPI Signals, without requiring KPI Signals activation. Care must be taken when modifying data collection jobs to avoid inconsistencies. * **Custom insights:** Some dashboards may include additional custom insights specific to Platform Analytics Solutions or other applications. ## Using Insight Cards on Dashboards Insight cards are accessed by clicking the Insights button on the dashboard. New insights are indicated by an orange circle. Cards have a 30-day lifespan and group multiple events of the same type. Each card provides event details and direct links to follow-up pages, such as KPI Details or the Analyst Workbench. Visualizations can show notification icons when related insights exist, with quick access to the Insights pane. Multiple insights of the same type within 14 days aggregate into a single card. If both trend and target/threshold insights are present, the trend information is integrated into those cards rather than shown separately. ## Requirements and Limitations * This feature supports Performance Analytics indicators only. * Target and threshold insights appear only when targets/thresholds are configured. * KPI Signals insights require KPI Signals to be activated on the indicator. * Key contributor guidance is limited to daily-frequency indicators and operates independently of KPI Signals activation. ## Practical Benefits for ServiceNow Customers By leveraging Proactive analytics, customers can automatically detect critical trends, target misses, process bottlenecks, and significant KPI changes without manual monitoring. This enhances proactive decision-making, helps prioritize improvement efforts, and increases the effectiveness of performance management across IT and business processes. The integration with dashboard visualizations and direct links to detailed analysis pages streamlines investigation and response. Proactive analytics automates the extraction of insights from your Performance Analytics indicators. Receive notifications on your Platform Analytics dashboards of potentially interesting changes and events in your processes. Note: * Proactive insights are a utility for use with Performance Analytics [indicators](https://www.servicenow.com/docs/SAYEkH1d7Qjsj7I4aT4WVg#gloss-indicator "A performance measurement taken at regular intervals of a business service, an activity, or organizational behavior. These performance measurements result in a series of indicator scores over time. Businesses track these scores to measure current conditions and to forecast trends.") on Platform Analytics dashboards. To benefit from this feature, you need to have indicators set up. These can be indicators you created yourself or indicators that are included in Platform Analytics Solutions. For more information, see [Performance Analytics (Indicator data sources)](https://www.servicenow.com/docs/Pou2k7i5N5a0EiYzZyKAUg "ServiceNow Performance Analytics is an in-platform process optimization solution that utilizes indicators (KPIs) to answer key business questions. Performance Analytics can help increase quality and reduce the costs of service delivery."). * You must have an active subscription to Performance Analytics to have Proactive analytics. For more information, see [Activating your Performance Analytics subscription](https://www.servicenow.com/docs/J9I1xhGHt4W44CzoJq2ZxA#c_PremiumPerformanceAnalytics "Without a paid Performance Analytics subscription, your use is limited to 180 days of data collection (five months for monthly indicators) and to specific indicators provided by ServiceNow, and you cannot activate Data snapshots. For unlimited access to all features, purchase a subscription to Performance Analytics."). * To activate or deactivate Proactive analytics and select which types of insight cards to show, open the dashboard settings. For more information, see [Configure Platform Analytics dashboard settings](https://www.servicenow.com/docs/YvYwcPhWFRcL5chtGJ5Ncw "You can set refresh interval details and background colors, enable data caching to speed page refreshes, and choose which Insights cards to show."). * Proactive analytics are available only on Platform Analytics dashboards, including technical dashboards. They are not available on [responsive dashboards](https://www.servicenow.com/docs/jnA6kxJR5Q2qa0a0KjRy8Q "Responsive Dashboards enable you to display multiple performance analytics, reporting, and other widgets on a single screen. Use dashboards to create a story with data you can share with multiple users."), including responsive dashboards that have been migrated to Platform Analytics in compatibility mode. {#proactive-analytics__ul_cnj_xc2_m1c} ## Types of insights/analytics {#proactive-analytics__section_vng_ywh_mbc} Proactive analytics consists of insight cards on your Platform Analytics dashboards. The system checks your indicators daily and generates insights cards for the following events: Trends : If an indicator is set to maximize or minimize but is trending in the opposite direction, an insight card is generated. Indicator target or threshold event : An insight card is created for the following events: * The target on a Performance Analytics indicator (KPI) is missed. * The target on an indicator is likely to be missed (Predictive target). * The [threshold](https://www.servicenow.com/docs/SAYEkH1d7Qjsj7I4aT4WVg#gloss-threshold "The user-defined top or bottom limit of the normal range of scores for an indicator. You can set up an alert to let you know when a threshold is breached and how. For example, you can set up an alert to let you know when a score reaches an all-time high or low.") of an indicator is breached. If the breach is an all-time high or low, this fact is mentioned. * The threshold of an indicator is likely to be breached (Predictive threshold). {#proactive-analytics__ul_a5z_f1d_3xb} If you turn on target insights but targets are not set for all indicators that are shown on your dashboard, or not all targets have a review date, a Target Suggestion card is generated. The card has links for each indicator. Selecting a link opens a modal for setting the target value and review date for that indicator. The system suggests values for you. For information about setting targets and thresholds on an indicator, see [Performance Analytics targets and thresholds](https://www.servicenow.com/docs/aRARkhmXU9tdfRxXpNNlRA "Targets and thresholds enable you to define important points in your data and provide notifications when a score reaches a specific point."). You can also set targets and thresholds in a [KPI Details](https://www.servicenow.com/docs/5Ef9ChJvS8kGHMh3WUVsag "KPI Details page enables you to delve into the information inside your Performance Analytics indicators (KPIs).") page. Process mining : If you are using Process Mining, an insight card can be generated for any potential bottleneck in the process flows related to the indicator. These insights are intended to help IT process owners. You can also receive suggestions for Process Mining projects to create, and such projects will also generate insights. For more information, see [Creating Process Mining projects from Proactive Analytics suggestions](https://www.servicenow.com/docs/YUJ7RKwXVdQfsDrOFk~tIA#pm-projects-insights-suggestions "If you are using Proactive analytics with Process Mining, Proactive analytics can suggest new Process Mining projects. A single click from a suggestion creates and runs the project."). Note: * The sn_process_optimization_analyst role is necessary to see these insights. * Process mining insights are included in the DA Process Mining Insights plugin. {#proactive-analytics__ul_nqk_r51_mbc} KPI Signals event : A signal as defined in [KPI Signals](https://www.servicenow.com/docs/gSzNqQByidLF7pPTmF_oeQ "KPI Signals notifies you when the behavior of a process changes significantly. This feature applies standard statistical Process Behavior Charts to Performance Analytics indicators.") is generated. KPI Signals uses standard statistical Process Behavior Charts to identify significant changes in processes. The following signals generate Insights cards: * Outlier: A score beyond the three standard deviation (3-sigma) upper or lower limit. * Short run: Four consecutive scores all greater than or all less than the average value, with three of the scores outside two standard deviations. * Long run: Seven consecutive scores all greater than or all less than the average value. * "Anti-signal": Informational message that the indicator has been stable for a long time. {#proactive-analytics__ul_a2z_lyf_syb} Important: KPI Signals must be configured for an indicator to generate KPI Signals events for that indicator. For more information, see [Signal, no signal, and anti-signal](https://www.servicenow.com/docs/VVU_0vszy5fugKTnuiaKRQ "When KPI Signals detects abnormal variation in the scores of a KPI, it generates a signal. When KPI Signals does not detect abnormal variation for a significant amount of time, it generates an \"anti-signal.\" The anti-signal lets you know that your workflow is under control.") and [Activate KPI Signals monitoring for an indicator (KPI)](https://www.servicenow.com/docs/E2rdr5p8eaCjAu7Wgg7EGg "KPI Signals does not monitor indicators by default. You activate monitoring for individual indicators. When you activate KPI Signals for an indicator, you make yourself a responsible user for that indicator."). Key contributor guidance : A key contributor is a [breakdown](https://www.servicenow.com/docs/SAYEkH1d7Qjsj7I4aT4WVg#gloss-breakdown "A grouping or a filter of indicator scores that is based on a qualitative attribute such as Priority, Category, or Assignment Group.") on a Performance Analytics indicator that the system identifies as having a particular impact. The system uses KPI Signals to make this determination, but you do not have to activate KPI Signals for the indicators. The system uses its own KPI Signals configuration. Warning: Be careful when you modify a Performance Analytics [data collection job](https://www.servicenow.com/docs/SAYEkH1d7Qjsj7I4aT4WVg#gloss-data-collector "A scheduled job that collects data from one or more indicator sources to produce indicator scores.") after the system has started to identify key contributors. You might alter the KPI Signals baseline or the evaluation interval or both. Consequently, you can have inconsistencies in the insights. If you notice such inconsistencies, identify the UUID for the affected indicator-breakdown combination. Then delete the corresponding record from the PA Correlation Analyzer State \[pa_correlation_analyzer_state\] table. For more information, see [KPI Details UUIDs](https://www.servicenow.com/docs/QcYCyZgKY_30Zdl8F8OEMQ "Every combination of breakdowns, elements, a time series aggregation, and a domain that you specify for an indicator has a unique identifier (UUID). To understand how the KPI Details and KPI Signals applications work, you should understand how these UUIDs are constructed."). Custom insights : Some dashboards that are included with Platform Analytics Solutions or other applications might have custom insights. For information about such insights, see the documentation for the relevant Platform Analytics Solution or application. ## Viewing insights cards on dashboards {#proactive-analytics__section_vml_mvt_4xb} To see the insights cards, select the Insights button next to the Edit button. If there are new insights to view, the button is marked by an orange circle. ![The dashboard view insights button.]() A panel opens displaying insights cards. These cards have a lifespan of 30 days. You can scroll through the cards. Insights of the same type are grouped onto a single card. Each card shows the type of event that has occurred and the event details. Each card also has a button that opens the appropriate page for follow-up, depending on the insight type:{#proactive-analytics__table_etx_qrf_syb__entry__2} | Insight type | Page opened | |-|-| | Target or threshold | KPI Details | | Signal | KPI Details with KPI Signals pane open | | Key contributor | KPI Details (you have to set the filter on the key contributor manually) | | Process Mining finding | Analyst Workbench | [ ] {#proactive-analytics__table_etx_qrf_syb} ## Insights notifications in data visualizations {#proactive-analytics__section_krz_ngb_mbc} If Show notifications on visualizations is toggled on for a dashboard, visualizations on that dashboard will have a notification icon if there are any insights related to the indicators shown in that visualization. You can open the Insights pane from the More actions menu on that visualization. ## Grouped insights cards {#proactive-analytics__section_rhx_2ys_kbc} Multiple insights of the same type are aggregated into a single card. If more insights of the type are generated before the card expires (14 days), they are added to the existing card. If a dashboard shows both trend and either target or threshold insights, the trend is shown on any target or threshold insight cards. No separate trend cards are generated in this case. ## Limitations and requirements {#proactive-analytics__section_swf_czt_4xb} The Brazil version of Proactive analytics applies only to Performance Analytics indicators. Target and threshold events are shown only when a target or threshold has been set on the indicator. For more information, see [Performance Analytics targets and thresholds](https://www.servicenow.com/docs/aRARkhmXU9tdfRxXpNNlRA "Targets and thresholds enable you to define important points in your data and provide notifications when a score reaches a specific point."). KPI Signals events are shown only for indicators with KPI Signals activated. For more information, see [Activate KPI Signals monitoring for an indicator (KPI)](https://www.servicenow.com/docs/E2rdr5p8eaCjAu7Wgg7EGg "KPI Signals does not monitor indicators by default. You activate monitoring for individual indicators. When you activate KPI Signals for an indicator, you make yourself a responsible user for that indicator."). Key contributor guidance is provided only for Performance Analytics indicators with a daily frequency. While key contributor events are also based on KPI Signals, they do not require KPI Signals to be activated on the indicator. **Related concepts** * [Indicator targets and thresholds in KPI Details](https://www.servicenow.com/docs/t2zXtQy4M~IDTQOMPo0a8w "Targets are goals your organization wants to achieve. They show the difference between the desired and actual scores of an indicator on a certain date. Thresholds define a normal range of scores for an indicator and alert you when certain events occurs, like when a score reaches an all-time high.") **Related topics** * [Create a flow with a Proactive Analytics trigger](https://www.servicenow.com/docs/access?context=create-flow-proactive-analytics&version=brazil&pubname=brazil-build-workflows&ft:locale=en-US)