Rethinking CRM Customer Service - Fundamentals for a New Age

Learn why now is the time to rethink your CRM.

This Gartner report, Rethinking CRM Customer Service Fundamentals for a New Age, explores principles critical to delivering proactive service beyond CRM. Read the report for information on how to:

  • Engage the entire enterprise in customer service delivery
  • Rethink the fundamentals of customer service
  • Establish a primary focal point for customer service support initiatives
  • Align customer service goals with a CEO’s vision

Download your personal copy of the Gartner Research report.

Source: Gartner, Rethinking CRM Customer Service Fundamentals for a New Age, Michael Maoz, 8 March, 2016

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