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How to Develop Winning Customer Engagement Strategies

Your customers demand effortless service. They expect personalized experiences, meaningful interactions, and the ability to choose how they engage across the spectrum of your business. But how do you fully engage and meet the needs of individual customers, even as you grapple with the constant pressure to reduce the costs of service delivery and adhere to mandates?

Join Paul Greenberg, author of CRM at the Speed of Light and the upcoming: The Commonwealth of Self‑Interest: Customer Engagement, Business Benefit, as he explores what it takes to be a ‘customer engaged’ company. Listen as he outlines steps to creating and managing the kinds of engagement choices and responsive experiences your customers demand.

The session will include a live demonstration of practical ways to create engaging experiences that drive greater customer satisfaction and loyalty.

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