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12 November 2019

Better Together

Deliver value through a world-class partner ecosystem. Join us for Partner Summit at the Sofitel Sydney Darling Harbour.

ServiceNow Partner Ecosystem Sydney event 12 November 2019
Sydney Partner Summit

Win More Business, Delight Customers

Learn better ways to go-to-market in 2020 and beyond, expand capabilities and drive business opportunities with ServiceNow.


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Matt is responsible for growing and strengthening the ServiceNow partner community across ANZ. Partners are central to ServiceNow's growth objectives. Matt and the Alliance and Channels Ecosystem team support ServiceNow partners to develop the capacity, capability and competency to ensure our mutual customer's success. He has almost 20 years of experience building, developing and optimizing partner ecosystems, including previous senior Alliance and Channels roles at Qlik and SAP.


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David Oakley joined ServiceNow in July 2013 and currently serves as Vice President & Managing Director for Australia and New Zealand. Prior to this, Oakley served at Oracle from 2008 to 2013 as Sales Director and then Vice President – Middleware. From 2001 to 2008 he held sales roles with Rational Software, IBM and BEA. Oakley holds an MBA (Executive) from the Australian Graduate School of Management.


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David has 30+ years of IT industry sales, marketing, alliances & business development experience and serves as the Senior Vice President, Global Alliances & Channel Ecosystem at ServiceNow. David's organization is charted to transform & create a vibrant, world-class Global Partner Ecosystem that enables & accelerates ServiceNow's growth to $10B+ via a new global-regional operating model, along with the associated initiatives and strategic programs to equip, enable and empower the global partner community.
Prior to ServiceNow, David served as the Global Vice President, Strategic Systems Integrators & Outsourcers at VMware. His organization was chartered to develop and establish the Global SISO 'route to market' as a strategic growth enabler for VMware's portfolio of next generation Hybrid Cloud Services platforms on their journey to $10B+ and in support of their transformation from a 'single product/perpetual license' company to 'platforms' delivered via a SaaS model. The SISO RTM represented 25% of net new bookings & 10% of corporate revenue upon his departure up from 10% & 2%, respectively upon joining VMware.
David joined VMware from CSC where he architected and led the Corporate Global Alliances function, including responsibility for the associated Partner Management Governance System for the Company. He had the transformational responsibility to rationalize and align the GTM alliance partner strategy and priorities across CSC's global units and 'industrialized services offering' portfolio leveraging CSC's Offering Lifecycle Management process in support of their corporate growth strategy and transition from a 'holding company' to an 'operating company' model. David also served for three years as CSC's Chief Marketing Officer with responsibility for all Brand, Demand, Partner & Digital Marketing initiatives & programs to support the growth objectives of the key 'global service lines' and sales.
Prior to VMware, David spent 12+ years at Compaq-HP in a variety of P&L, business development, marketing, solutions and alliance exec leadership roles.


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Greg Petroff is the Global Head of Design at ServiceNow. At ServiceNow, he leads the company's growing Experience organization efforts to define the human experience of work, connecting people to workflow and systems in meaningful ways.
Greg has managed teams and practiced as a designer for over 25 years in user experience, branding and customer experience roles at SAP, GE Digital and Google before joining ServiceNow in 2018. Greg serves as an Academic Board Advisor to ISDI University.
Greg was a founding board member of the Interaction Design Association, former board member of the Industrial Internet Consortium. Open Connectivity Foundation and Open Fog Consortium.


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Dan Rogers joined ServiceNow in July 2016 and currently serves as Chief Marketing Officer. Prior to ServiceNow, he served as CMO at Symantec. Before Symantec, Dan held positions as CMO of the EMEA region at Salesforce, Head of Global Product Marketing, Digital Marketing, and Demand Generation for Amazon Web Services, and in senior marketing and product management roles at Microsoft.


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Dave is responsible for establishing the strategic direction of ServiceNow, from high-level investment areas in product development through acquisitions. Prior to his current role, he was the Global VP of Solutions Consulting for ServiceNow. Dave has over 20 years of experience in the IT industry.


2:00 pm – 2:15 pm
Registration Open
2:15 pm – 4:30 pm
The ANZ Partner Opportunity

You will hear from:

Matt Bolton, Senior Director Alliance and Channel Ecosystem, Australia & New Zealand

David Oakley, Vice President and Managing Director, ANZ, ServiceNow

Dan Rogers, Chief Marketing Officer, ServiceNow

Greg Petroff, Vice President, Global Head of Design, ServiceNow

Dave Wright, Chief Innovation Officer, ServiceNow

David Parsons, Senior Vice President, Global Alliances and Channels, ServiceNow

4:30 pm – 6:30 pm
Networking Reception