How to create an effortless customer experience

Companies need digital workflow solutions that are simple, fast, and affordable

Executive perspectives


Editor’s letter

Customer experience and business agility in the COVID-19 era


Data drives customer experience

When brands connect information in the right way, customers feel valued and understood


The people factor

Putting customers at the heart of business


Refresh those personas!

Who are your customers, and why do they need your product?


How COVID-19 has put customer experience on the front line of competitiveness

A pandemic mandate: prioritizing CX

Customer insights

Case Study

How Buckinghamshire Council supports vulnerable citizens

A new local authority is using digital workflows to help manage the pandemic

Case Study

Crunch time for business continuity

How one service provider is working through the pandemic

Case Study

Inside Scotland’s fight against COVID-19

How a contact tracing app helped the country re-open while keeping its people safe

Partner perspectives


ServiceNow and Deloitte in financial services


ServiceNow and Accenture in telecommunications

News from EMEA


Building the future of telecom

Operators can use our new apps to move from reactive to proactive service


Operational excellence in financial services

How digital workflows help boost productivity, reduce costs, and build customer loyalty


ServiceNow powers up new data centres for next-gen experiences

Why we’re gearing up for more data in the cloud