The 21st Century Integrated Digital Experience Act (IDEA) recently celebrated its one year anniversary. The goal of the legislation is to improve the way citizens interact with the federal government. The ability to provide a modern digital experience to citizens and employees is now a basic expectation for all federal chief information officers (CIOs).
Today, trust in institutions is near historic lows, setting the stakes for successful digital transformations at an all-time high. Whether the website visitor is a farmer, veteran, educator or senior citizen, the digital experience significantly impacts how they think about the federal government.
Behind every great experience is a great workflow.
The great workflows that will define our 21st-century digital government rely on three pillars:
Modern Websites
Digitized Government Forms and Services
Modern Websites
Every 90 days, there are 3.5 billion visits to government websites, almost half of which are from mobile devices. So, new and redesigned federal websites must meet modern standards, like those recently published by the Technology Transformation Service. A user-centric approach to technology is the key to successful digital transformations.
Digitized Government Forms and Services
Presently, the federal government spends nearly $90 billion on information technology (IT) annually, most of which just maintains existing systems. These legacy systems can be costly and inflexible. By digitizing forms and processes, agencies can not only provide more personalized services, but they can work towards decreasing costs.
Electronic Signatures
The ability to easily share, review and sign off on documentation is essential to a great workflow. So, digital signatures are critical. They drive increased efficiency, faster time to service and improved processes. Once implemented, the related savings can open the door for new digital transformation initiatives.
The government’s transition from legacy and manual processes to modern digital ones is well underway.
21st Century IDEA is a key component, but it is still gaining traction. Our research found that 55% of federal employees are unaware of the 21st Century IDEA and only 38% of feds told us that customer experience (CX) is their agency’s top priority.
One way to turn this around is by focusing on platform as a strategy. Platforms, such as ServiceNow®, offer tools and digital capabilities that agencies can use to speed up their modernization efforts. At the core are portals, virtual customer service agents, automation tools and pre-established cloud-based security controls.
Great experiences drive powerful employee engagement, unleashing productivity and fueling innovation.
All government agencies want to deliver great experiences for their employees and customers. Poorexperiences can erode trust whereas great experiences often inspire it. CIOs know this, but they are hindered in their digital journeys by complexity, legacy systems and siloed data.
We all share the same goal — simplicity. It begins with understanding how work and data flow through your agency, combined with an outside-in view of your customer interactions. Citizens should be able to interact with the government the way they want, not constrained by outdated legacy systems.
The 21st Century IDEA Act is a great step in this direction, and we are just getting started.
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