Better workflows, bigger impact: Supporting 2 nonprofits

At ServiceNow, we believe technology should be in the service of people. Through the ServiceNow.org Partnership for Good Grant, we’re helping nonprofit organizations scale their operations so that they can make a bigger impact by focusing on their missions, not outdated systems.

Reimagining the wish-granting process

Make-A-Wish grants transformative experiences to children with critical illnesses. Behind the magic, administrative complexities can slow down the process.

The ServiceNow workflow design studio team partnered with Make-A-Wish Canada to improve its digital systems. "Our collaboration with Make-A-Wish Canada shows the incredible impact technology can have on simplifying complex processes,” says Sam W., head of sales in the Americas for ServiceNow.org.

It also provided smoother fulfillment to families, medical professionals, and volunteers. “Our engagement with the Make-A-Wish Canada team was a phenomenal opportunity to support families facing unimaginable challenges,” says Dmitri B., solution architect at ServiceNow. “By enhancing their systems, processes, and digital experiences, we helped them streamline operations and focus on what truly matters: granting even more wishes.”

For Meg M., senior user experience (UX) design strategist, this endeavor stood out. “Projects like this are why I joined ServiceNow,” she says. “I wanted to work on people-focused initiatives. This one was special, knowing the changes we made would directly impact families going through the Make-A-Wish process.”

Meg and her team designed a prototype for a portal experience to help families quickly understand what information they needed to provide. “We simplified the experience so families could focus on the excitement of the wish, not the paperwork,” Meg says. “When you’re going through a crisis, maybe even in the hospital, you don’t need another headache.”

Once the updates are fully implemented, Make-A-Wish can concentrate less on logistics and more on creating life-changing moments for children facing severe health challenges. “By harnessing innovative solutions, we are able to make the lives of families a little easier and bring a glimmer of hope during tough times," Sam adds.

Optimizing humanitarian aid distribution

In the world’s most challenging environments, CARE delivers life-saving aid where needs are greatest. Through the ServiceNow.org Partnership for Good Grant, ServiceNow employees helped lay the groundwork for smarter resource tracking and better efficiency—ensuring critical aid reaches communities faster, when every moment counts.

The organization “wanted to move from manual verification to a scalable, automated solution,” says Greg G., senior UX design strategist at ServiceNow. One major challenge was tracking meal distribution at CARE-supported schools, where class sizes can exceed 100 students.

“Daily attendance data is critical for meal preparation,” Greg explains. “Knowing how many students show up helps ensure the right amount of food is prepared. We helped make that tracking process more efficient.”

With digitized workflows, CARE can better allocate resources and monitor the impact of its programs so that aid gets to those who need it most.

Inspiring fulfillment

Brian A., senior solution architect at ServiceNow, finds working on projects like these deeply fulfilling. “Places like CARE and Make-A-Wish have provided some of the most rewarding work of my career,” he says.

Dmitri agrees. “Working for a company that values this kind of engagement makes me even more proud of the work we do,” he says.

“These experiences remind us that technology is ultimately about people,” Meg adds. “The more we simplify and improve processes, the more time these organizations have to focus on their missions.”

For Greg, this work resonated on a personal level. “ServiceNow is the best opportunity of my professional career,” he says. “The projects we get to work on—and the impact we make—are truly rare.”

Making an impact

Our collaborations with Make-A-Wish Canada and CARE are only a couple of examples of how we help nonprofits do more of what they do best.

“We are currently in our second year of the ServiceNow.org Partnership for Good Grant,” says Vanessa Smith, president of ServiceNow.org. “I’m excited to see how our technology is creating meaningful change in communities that need it most.”

“Every action we take to improve someone’s experience—whether it’s a patient, a caregiver, or a humanitarian worker—contributes to making the world a better place,” Dmitri adds. “And that’s something worth striving for every day.”

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