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05-25-2021
09:29 PM
Session Code: BRE2652
Presenter(s): Cara Herrick, Allison French
Company(s): General Mills, ServiceNow
Abstract: Hear how General Mills built guided experiences for their employees and enabled faster action and efficiency over the course of the last year using campaigns. Join the team to learn about their use cases, outcomes, and tips, including how to build an ongoing editorial calendar of campaign topics and partner with stakeholders from internal communications and other departments.
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