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Session Code: CCB1377

Presenter(s): Zahi Boussiba, Dan Vitale

Company(s): ServiceNow, ServiceNow

Abstract: Over 50% of internet traffic is now through mobile, increasing every year. As employees, customers, and partners start to adopt NOW mobile apps, they will expect to get work done seamlessly. With the new release of ServiceNow’s robust mobile analytics capabilities, customers will be able to recognize user behavior and then optimize for user adoption, retention and usage across the entire app portfolio. This session will review the best practices for creating and analyzing mobile analytics reports to give your users amazing mobile experiences.