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Session Code: BRE1064
Presenter(s): Eric Muller, Vijay Kotu
Company(s): ServiceNow, ServiceNow
Abstract: We all want to be data-driven. The purpose of Analytics is to provide insights and enable decision-making in the organization. Many times, providing insights is where Analytics cycle stops. However, the value of Analytics is realized only when people act on the insights gained from Analytics. Closing the loop on insights with action is elusive and is the holy grail of analytics. At ServiceNow we have combined Analytics with workflows and enabled our employees to gain and act on the insights provided by analytics. Analytical Workflows, powered by ServiceNow platform, activates and orchestrates playbooks to improve the business outcome. In this session, we will share the story of how the ServiceNow company uses our ServiceNow platform to integrate analytics and workflows to act on the insights from analytics.
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