Implementing Call Tracking and Automatic Lead Distribution via ServiceNow Integration
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4 weeks ago
I’m exploring ways to combine call tracking analytics with lead management automation inside ServiceNow. Has anyone implemented automatic lead distribution that routes PPC call leads or pay-per-call traffic directly to agents based on lead score or campaign type? I’m curious about the best setup for real-time call routing and how lead tracking systems can integrate with ServiceNow workflows for mortgage or real estate lead generation.
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