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navyapandiri
ServiceNow Employee
ServiceNow Employee

 

ServiceNow CCaaS Integrations

Seamless integration with leading Contact Center platforms to deliver unified, intelligent customer experiences

ServiceNow Contact Center delivers comprehensive customer engagement capabilities including digital channels, intelligent routing, unified agent workspace, workforce optimization, and AI-powered automation. For voice telephony and specialized capabilities, ServiceNow integrates seamlessly with leading CCaaS providers to complete the omnichannel experience.

What ServiceNow Offers Natively vs. CCaaS

✓ ServiceNow Native Capabilities

Digital Channels

  • Email
  • Web chat
  • SMS messaging
  • Social media (WhatsApp, Facebook)
  • Self-service portals
  • Mobile app engagement

Core Platform Features

  • Omnichannel routing & queues
  • Unified agent workspace
  • Case & workflow management
  • Advanced Work Assignment
  • Knowledge management
  • AI & virtual agents (Now Assist)
  • AI Voice Agents (integrated with CCaaS Voice)
  • Workforce optimization (WFO)
  • Analytics & reporting
  • Enterprise system integration

CCaaS Provider Integration

Voice Telephony 

  • Voice services & telephony
  • Interactive Voice Response (IVR)
  • Advanced voice routing
  • Voice analytics
  • Call recording & transcription

Optional Capabilities

  • Additional digital channels
  • Specialized WEM tools
  • Advanced quality management
  • Journey orchestration
  • Provider-specific AI

Why Seamless Integration Matters

Given the overlap in capabilities, many customers use both ServiceNow and CCaaS platforms for different channels. Without proper integration, this creates challenges:

Fragmented Experience: Customers repeat information across channels

Tool Juggling: Agents lack unified context

Split Routing: Separate routing engines for different channels

Disconnected Data: Reporting scattered across platforms

✓ ServiceNow Integration Frameworks solve these challenges by creating a unified, intelligent customer experience across all channels, regardless of which platform provides them.

Two Integration Frameworks

ServiceNow offers two comprehensive frameworks, each designed for different integration depths and customer needs

ServiceNow Voice Framework

Launched 2016 • Mature & Proven

The original integration framework with 9 years of evolution, providing robust voice integration capabilities.

Key Capabilities:

  • Operation Handlers (IVR integration)
  • Openframe CTI Embedding
  • Interaction Record Screen Pop
  • Real-Time Transcription
  • Now Assist Integration
  • WFO Data Integration
  • Omnichannel Dashboards
  • Optional Unified Routing via AWA

Best for: Voice-only integration, any certified CCaaS provider, deployments where CTI embedding is sufficient

 
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NEW

Contact Center Integration Framework

Launched March 2025 • Next Generation

Next-gen framework with deeper, more native-feeling integration and truly unified experiences across all channels.

Key Capabilities:

  • Blended Voice (native call controls)
  • Universal Inbox (all channels)
  • Native Wrap-Up Experience
  • Extensible UI for CCaaS tools
  • CCaaS-Based Unified Routing
  • Channel & AI Choice
  • Callbacks & Voicemails in Inbox
  • Future-focused architecture

Best for: Most native experience, voice as primary channel, unified routing, maximum flexibility

 
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Framework Comparison

Feature Voice Framework CC Integration Framework
Embedded CTI
Click-to-Call
Native Call Controls
Interaction Screen Pop
Operation Handlers
Unified Routing Yes via ServiceNow AWA Yes via CCaaS routing
Native Wrap-Up
Wrap-Up Codes from CCaaS
Presence Sync
Admin Console (Skills/Queues Sync)
Native Experience for CCaaS Digital Channels
Universal Inbox in ServiceNow
Extensible UI Limited
CCaaS Provider Support Multiple Certified Genesys (More Coming)

Supported CCaaS Providers

Voice Framework

Certified integrations available:

  • Genesys Cloud
  • Five9
  • NICE CXone
  • Amazon Connect
  • 3CLogic
  • Cisco Webex Contact Center
  • Talkdesk
  • RingCentral
  • Additional providers via custom integration

Contact Center Integration Framework

Currently available & in development:

✓ Available (Q1 2025)

• Genesys Cloud

🚀 Coming Q1 2026

• NICE CXone
• Amazon Connect
• 3CLogic

📅 2026 Roadmap

• Five9
• Vonage
• Zoom

• Ongoing discussions with Cisco

Note: Roadmap items are subject to change. Contact your ServiceNow representative for the latest information.

Benefits by Persona

👤 Customers

  • Consistent experience across channels
  • No need to repeat information
  • Optimized journey orchestration
  • Faster issue resolution

👨‍💼 Agents

  • Truly unified desktop
  • One workspace, one inbox
  • Reduced handle times
  • Less tool toggling

📊 Supervisors

  • Operational cost savings
  • Reduced overhead
  • Consolidated analytics
  • Unified routing management

🏢 Business Owners

  • Continuous CX optimization
  • Best-in-class capabilities
  • Future-proof architecture
  • Strategic flexibility

Getting Started with CCaaS Integration

1

Assess Needs

Channels, provider, routing requirements

2

Choose Framework

Review capabilities and provider support

3

Plan Integration

Review guides, plan testing approach

4

Implement

Configure and test end-to-end

5

Optimize

Monitor, expand, and enhance

📖 Available Implementation Guides

Amazon Connect

Voice Framework Integration

Complete setup guide for integrating Amazon Connect with ServiceNow Voice Framework.

View Guide →

Genesys Cloud

Contact Center Integration Framework

Next-gen integration guide covering blended experience, unified routing, native wrap-up, and extensible UI.

View Guide →

For CCaaS Partners

Integration Development Guide

Technical guide for CCaaS providers to build integrations with the Contact Center Integration Framework.

View Guide →

Ready to Integrate?

Explore related topics or contact your ServiceNow team

Version history
Last update:
8m ago
Updated by:
Contributors