jaimehonaker
ServiceNow Employee

This is the fifth in a series of suggested practices in creating Knowledge Base content.

You’ve created your content, triple-checked your steps to reproduce, but now what?

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We’ve talked about the do's, now let's cover a few don’ts. You’ve put a lot of work into your content, now take another look.

Too complex or too much information

Content that is too complex can leave your audience feeling overwhelmed and frustrated. Just because you know all the steps and the background of how to complete something, doesn’t mean everyone will understand every step. While it is important to add background and additional information as needed, try not to cram everything you know about a topic in one article. 

Every word counts. Use them wisely. Keep in mind that poorly organized information with extra details might not be retained and you might lose your reader with too much content.

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Don't put quantity before quality

Quality over quantity applies not only to the volume of text in any one article but also the number of articles in a knowledge base. While we all would like to tout that we have a vast library of content, it’s irrelevant if it includes a large number of duplicates.

In addition, this makes keeping up with the content we do have harder to find and manage. For example, say an article has three duplicates that have, to a certain degree, varying amounts of information. Wouldn’t it be better to have just built on the original article as more information is learned instead of creating multiple articles about the same issue? 

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Not considering different types of learners

In recent posts, we have demonstrated differences between screenshots and attachments, but lets take it a step further.

  • Images
  • Video

Use images where it makes it easier to breakdown the information. For example, it takes paragraphs and steps of text to explain but using one image gets the point across loud and clear, with a descriptive sentence of what is happening in the image. Easy choice!

Also keep in mind the use of videos for those people who might be more visual, and would prefer to watch someone else perform the steps rather than reading through the instructions. Include both for easy consuming of information.

 

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Easy enough, right? 

 

For more tips on creating good KB content, see:

4 Comments
bianca_vaccarin
ServiceNow Employee

Super helpful tips! Considering different types of learners is so important and it goes back a lot of the times to the amount of information you provide in an article or piece of information. I personally like context and thorough information. Not a fan of jumping around to different links. But, I also know there are people who struggle to read an intro paragraph soooo.

Cecile M
Tera Contributor

Thank you for these tips !

Very useful and will help our knowledge contributors.

I'm still looking for tips to improve knowledge seach for we have an issue with knowledge articles with attachements that are always coming up in search results.

I tried to elevate the weight of other fields to minimize the attachement impacts but I am not very successful...

jaimehonaker
ServiceNow Employee

Hi Cecile, Thanks so much for your comment. We can definitely look at putting a blogpost together on improving search results. Thank you! 

Cecile M
Tera Contributor

Thank you for your answer.

This week I could spent time to test search parameters and I have progressed on the subject : relative weight of the fields can have an impact with a "OR" search mode, not with "AND_OR" search mode. That's an example of my issues, it is a bit technical, I'm not sure if that what you are expectif for the blog... but ok for sharing my experience on this subject...