Abhi Roy
- Post History
- Subscribe to RSS Feed
- Mark as New
- Mark as Read
- Bookmark
- Subscribe
- Printer Friendly Page
- Report Inappropriate Content
12m ago
Know what you own. Know what you’re using.
Your organization has invested in Software Asset Management. Now let’s show what’s possible!
The teams that get the most from SAM nail the foundations early. Below is everything you need for each.
Track your progress in the Success Portal
See how SAM is performing in your instance and what to do next, right inside the Software Asset Workspace.
Your four foundations
Work through them in order. Each builds on the last.
1. Set up and get started
Activate SAM Pro and build your coverage baseline at the crawl stage, from start to finish.
- Read: SAM Quick Start Guide
- Read: Path to value
- Read: Success Pack
- Read: Install SAM guided experiences
- Read: 2025 SAM Office Hours recap: the Crawl phase
- Watch: SAM demo overview
- Watch: How to get started with SAM
2. Normalize your software
Normalization matches your discovered software to the Content Library so reports finally tell the truth.
- Read: Software normalization
- Read: SAM Content Service
- Read: Content Library changes (updated 2026)
- Watch: Normalization data services deep dive
- Watch: Opt in to the Content Service
3. Get your models right
Models drive compliance and cost. Start from the Content Library instead of building from scratch, and your data stays clean as it grows.
- Read: Create a software model
- Read: Lifecycle accuracy and coverage whitepaper series
- Watch: Entitlements, software models and discovery models
- Watch: Install the Content Library Portal
4. Add your entitlements
Entitlements are what you own. Without them you can’t see compliance or spend.
- Read: Guided entitlement walk-through
- Watch: Software entitlements and how to create them
- Watch: Create entitlements with the Guided Playbook Experience
- Watch: Create entitlements in bulk with Entitlement Import
You’re not doing this alone
Stuck on an entitlement? Wondering why software won’t normalize? Bring it to people who’ve seen it before.
- SAM Office Hours: Monthly live Q&A with SAM experts. Register
- Past Office Hours answers: Every session through June 2026. Browse the Q&A archive
- Ask a Ranger: Step-by-step videos from the SAM product team. Watch the series
- SAM Community: Ask questions, share what works. Join the conversation
Here’s to fewer spreadsheets and more answers,
The ServiceNow IT Asset Management team
