Google Analytics Integration
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02-20-2024 04:15 AM
Hi there,
I´m interested in integrating Google Analytics with my ServiceNow instance. I have used REST API integration to create records in ServiceNow Instance
Is anyone else having the same issue? Any ideas on how to connect Google Analytics to ServiceNow?
Thank you,
Thanks,
Kathiresan S
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03-05-2025 08:38 AM - edited 03-07-2025 04:55 AM
I've worked on something similar, and from my experience, a web analytics consultant can be really helpful in setting up the right tracking strategy and ensuring ServiceNow captures meaningful data. Custom events and tagging are key here, and tweaking them properly is important for accurate reporting. If there's an issue with data consistency, checking tag firing priority and debugging in real time with the browser's dev tools can help find gaps.
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08-05-2025 08:52 AM
Try this if you are setting up the connection,
https://support.servicenow.com/kb?id=kb_article_view&sysparm_article=KB0963409
Thanks,
Bhuvan