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02-09-2021 01:36 AM
Hi,
i have a case where ServiceNow is used purely for managing a Company internal Application needs.
Users who report e.g. incidents are internal users or vendors.
We would like to use service offering in some cases for users to choose when reporting incidents.
Now the question is, should i use Technical Service offerings or Business Service offerings?
From different materials i have read, i get the understanding that Business Service Offerings are used mainly when you have a service that a company Sells and should only show the Business Impact for a incident? Are there any reason why a Business Service Offering would be created for a internal Application if it is not related to any sold/provided customer faced service, and populated to the Service offering field on a incident?
Regards,
Kristoffer
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02-09-2021 04:12 AM
Hi Kristoffer,
I would use a decision model like this to judge to decide the audience:
So it is not necessarily and end-user offering to make it part of the Customer Catalog. That can be internal users as well. The distinct would be more on Technical Consumer level, which likely end up in the IT Catalog.
In relation to TBM model it can be visualized this way:
In this case the Green Offerings are still all internal (either end user services or shared services. The other green part will be Core Business services which is more customer facing).
Best regards,
Barry
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01-26-2023 12:34 PM
@Barry Kant - Are you able to share this "offerings diagram" in larger/clearer fonts? TIA!!

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01-27-2023 01:00 AM
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07-19-2023 11:03 PM
Hi Barry
Great article!
Where can I obtain original copy of the TBM model?
Best Regards
Morné
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02-09-2021 05:25 AM
Hi. Another method that I find helpful is to consider the consumer/supplier model again and apply the following 'rules'. 1 - All supplier services are 'technical'. 2 - Consumer services who are not also suppliers are 'business' (consumer<supplier & consumer<supplier). Following this method I'd expect a 'business' service to contain 'business' service offerings. These might depend on application services that are 'owned' by other services (suppliers). I'd expect a 'technical' service to contain (own) 'technical' service offerings that manage infrastructure, and/or application services. A technical service might also contain service offerings that depend on other services that they don't own (those they consumer but don't manage). Hope that helps?
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02-09-2021 12:00 PM