Confusion between ServiceNow CRM and CSM

AzeemF · yesterday

I'm struggling to understand what ServiceNow CRM is. I get the impression that it is not a stand alone product rather offered as part of ServiceNow CSM?

GlideFather · 23m ago

Hi @AzeemF

refer for following resources:

What is customer service management?

What is customer relationship management (CRM)?

Customer Relationship Management (CRM)

Explore Customer Service (demos)

Businesses are increasingly upgrading from CRM to Customer Service Management (CSM) to meet higher customer expectations and deliver faster, smarter service experiences

What's the Upgrade from CRM to CSM?

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