Sales Customer Relationship Management

  • Release version: Australia
  • Updated August 4, 2026
  • 1 minute to read
  • ServiceNow® Sales Customer Relationship Management (Sales CRM) applications enables organizations to manage the product sales life cycle. Your agents can use these applications to generate pre-sales leads and opportunities, provide sales quotes, capture and fulfill orders, work with contracts and entitlements, and manage the customer order workflow for changes.

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