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Design A World Class Service Request Catalog

Optimize customer experience and provisioning efficiency.

Service catalogs can no longer afford to be “good enough.” You must have a catalog design, governance, and maintenance process that focuses on ongoing customer needs assessment, building flexibility so you can make on‑demand changes, and proactive performance improvement.

Join Pooja Gupta, Best Practice Research Manager, Customer Success at ServiceNow and team as they share a step by step guide to designing a world‑class service request catalog. 

Topics include:

  • Plan for your service catalog design
  • Create a customer‑focused catalog structure
  • Simplify and standardize fulfillment workflows
  • Define the catalog design and maintenance process

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