Content pack for Customer Service Management
Using the Process Mining content pack for Customer Service Management enables you to analyze processes relevant to your KPIs, and identify bottlenecks associated with customer service cases.
For more information about enabling the Process Mining Content Pack for CSM, see Activate content packs.
End user and roles
If you have the required roles, you can use Analyst workbench to access the visualized process workflow data, and tools for analyzing the data related to customer service cases. For more information, see Analyst workbench page.
The following combinations of roles are required for using the Process Mining application with Customer Service Management.
| Process Mining role | Customer Service Management role |
|---|---|
| sn_process_mining_admin | sn_customerservice_manager |
| sn_process_mining_power_user | sn_customerservice_manager |
| sn_process_mining_analyst | sn_customer_service_agent |
Optimization project for customer service cases
The Process Mining Content Pack for CSM (sn_csm_po) adds a prebuilt project that includes a predefined Customer Service Cases project definition for customer service cases. By default, the Customer Service Cases project filters customer service cases for the last two quarters. You can also configure a new process project based on the prebuilt project. For more information, see Create a project or template using Project Builder.
- Use activity definitions to understand state transitions such as cases transitioning from the work in progress state to the solution proposed state and analyze the linked processes such as Problem (PRB) records.
- Use breakdown definitions to filter records and analyze a process map by categories. For example, you can filter the customer service case data by different channels, products, assignment groups, and locations.
SLA breach analysis project for customer service cases
The Process Mining Content Pack for CSM (sn_csm_po) adds a pre-built project that includes a predefined SLA Breach Analysis project definition for customer service cases. For more information, see SLA Breach Analysis project.
Continual Improvement Management initiative for customer service cases
If the Continual Improvement Management (CIM) application is enabled, you can also use the CIM project from Analyst workbench to track the progress of improvement initiatives for customer service cases. The improvement initiative and Process Mining projects are automatically linked. For more information, see Integration with Continual Improvement Management.
Performance Analytics for customer service cases
If the Performance Analytics application is enabled, you can also use the available template configurations to open the Process Mining application from a Performance Analytics (PA) indicator based on the customer service case data. For more information, see Integration with Performance Analytics.
Example of Process Mining for CSM
Analyze a process for customer service cases and identify bottlenecks to minimize delays in the case flow for a better customer experience.
Say you are a process analyst in the ACME corporation where you must submit analysis on current processes associated with customer service cases. You use Analyst workbench to access the mined processes for the Customer Service Cases project.
- Select View in Workspace from the Customer Service Cases project definition. Analyst workbench is opened in a new tab.
You observe that the customer service case records take an average duration of 16 days to close a case.
- View metrics of the process map by setting the Primary Metric and Secondary Metric lists to Unique Occurrences and Average Duration, respectively.
- Refine the process map by selecting Refine and selecting a
connection width to see the full list of metrics.
You observe that the Work In Progress - Awaiting Info transition state is taking more than two days.
- In the Filters tab, set the Breakdown filters list to Assignment group and use the activity filter to view the process flow between the Work In Progress - Awaiting Info and Work In Progress activities.
- In the Routes tab, you want to see all the records that took longer than average duration of two days between the selected activities so you select Most records in the Sort by
list. You then select any process paths to view the cases in that route.
You observe that most of the cases are related to emails.
- Add notes to the project by selecting the notes icon (
) and submit an analysis.
In your notes, you suggest using a standardized template for improving the email transactions between agents and customers.
SLA Breach Analysis project
Use the SLA breach analysis project in Process Mining to identify and analyze cases where service level agreements (SLAs) have been violated.
The SLA breach analysis project provides insights into the root causes of breaches, highlights bottlenecks, and suggests improvements to optimize process performance.
SLA breach analysis overview
The following table describes the steps that the system takes to identify and analyze SLA breaches.
| Step | Description | Details |
|---|---|---|
| 1 | Breach identification |
|
| 2 | Surfacing of improvement areas |
|
| 3 | Parent and child table process map |
|
| 4 | Breakdown by channels, product, and assignment group |
|
Using the SLA Breach Analysis project
Use the SLA Breach Analysis project to analyze the reasons why customers are breaching SLAs and help them get to the root cause. This project is available with the Process Mining Content Pack for CSM (sn_csm_po).
- Navigate to .
- Select All to display the use case projects.
- Select SLA Breach Analysis Project.
- Select the More options menu.
- Select Mine Project (Full).
- On the Summary and Insights tab you can view the following information:
- Project Metrics: Displays metric data such as Average time to completion of records over time.
- Improvement Opportunities: Displays metric data and a list of cases with different types of SLA breaches, such as Ping-Pong (case reassignment) and Extreme duration.
- To view the process map for a case, select Action and then select View in workbench to display the Analyst Workbench.
Use this workbench to access the visualized process workflow data and tools for analyzing the data related to SLA breaches.
For example, if a case is reassigned to multiple assignment groups, you can view the following information:- Case table map: View the different assignment groups from process start to end.
- Task SLA map: View the points at which the case is breaching the SLA.
- Select a node or transition line within a map to view additional details about the selected item in a modal window.
For more information about using Analyst workbench, including breakdown filters and process maps, see the details in the Analyst Workbench topic.