This brings us back to artificial intelligence.
AI is one of the major innovations that the CFO should take seriously, particularly generative AI, which is artificial intelligence that uses data to generate new knowledge at scale.
Why is that? For one, generative AI is about to take off in a big way. We have only begun to see what this technology is capable of. In the next few years, organizations, particularly finance organizations, are going to experiment wildly with this new technology to see how much ROI they can extract from it. The CFO will play a crucial role in ensuring the organization makes smart investments.
Taking a more expansive view of the role means thinking critically about how we can steer adoption of this crucial new technology. And as technologies like AI take on more everyday tasks, we can focus on providing strategic advice to our partners, using human skills like empathy, communication, and problem-solving.
The CFO can’t afford to relegate technology—and innovation more broadly—to other functions in the organization. Rather, it’s our job to take the lead and peer around the corners to see what’s coming next. Innovation creates opportunities to drive growth, protect the bottom line, and grow the top line to ultimately deliver value. These goals are central to the CFO’s purpose.
From day one, my career has been about growth and development. I love to take a leap. That’s why I’m thrilled my role isn’t just about finance anymore. It’s about investing in the future we all want—and then creating it.