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April 13, 2022 2 min IT Business Management becomes Strategic Portfolio Management Products and Solutions
Pablo Stern
Pablo Stern EVP, GM, Tech Workflow Products, ServiceNow
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In today’s enterprise, technology is quickly extending beyond its birthplace in IT. Solutions that found traction with IT technologists are now helping connect everyone and everything at a company. At ServiceNow, it starts with our customers.

Customers have been using ServiceNow® IT Workflows products in traditionally non-technology functions. Where these shifts became thematic, we listened and evolved our capabilities to serve those teams. For years, customers have been using our industry-leading IT Business Management (ITBM) products outside of IT. We’ve collaborated with them to ensure our products meet their needs.

To better reflect our focus on enabling all organizations to plan, deliver, and track business outcomes across different systems, our ITBM products will now be called Strategic Portfolio Management (SPM).

Connecting strategy and delivery

In this era of constant change, what leading organizations have in common is agility. Agile organizations are better able to thrive in complex environments because they’ve developed the ability to spot business opportunities and threats early and to implement change quickly.

ServiceNow Strategic Portfolio Management can enable your business to move with agility, making the right decisions quickly and confidently to drive customer value faster. The product provides continuous, collaborative, and contextual alignment across every level of your organization.

The unified data model and integrated digital workflows of the Now Platform® can deliver the insight you need to connect strategy, delivery, and business outcomes in a constantly changing world. With ServiceNow SPM, you can ensure all stakeholders and investments are aligned to customer value, no matter what approaches your teams use to deliver work. You can also plan, adapt, and communicate your strategy and track performance in real time.

Toward agile business

“ServiceNow’s shift to Strategic Portfolio Management as part of its go-to-market strategy is timely given urgent SPM demand with the challenges of hybrid work, increased complexity, and highly constrained resources,” says Melinda Ballou, research director for IDC’s agile application lifecycle management, quality, and portfolio strategies.

“IDC sees SPM generally as a framework to help manage, prioritize, and optimize agile business and technology initiatives and innovation. Coupling process and organizational strategies with automation can enable systemic adoption and must be part of execution. IDC research indicates increasing adoption of agile metrics for businesses, which SPM can also enable.”

Find out more about the benefits of Strategic Portfolio Management for your business.

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