Product idea form

Learn about the fields of the Product idea form. Use this form to create or edit the details of a product idea in AI Control Tower.

Table 1. Details tab of the Product idea form

Field	Description
Name	Brief description of the product idea.
Description	Detailed description of the product idea.
Planning state	State of the product idea. The available options are: New In Review Prioritized Done Cancelled
Owner	User assigned to this product idea.
MoSCoW	Priority of the product idea is based on its importance. The available options are: Must have Should have Could have Won't have
Created by	User who created this product idea.
Product	Product associated with the product idea.
Customers	Customers who have shown interest in the product idea. This field is automatically set based on the linked feedback.
Locations	Location impacted by the product idea.
Department	Department associated with the product idea.
Strategic program	Strategic program associated with the product idea.
Work notes	Notes for adding and tracking the activity of the product idea.

Table 2. Dates section of the Product idea form

Field	Description
Approved start date	Approved start date for this product idea.
Approved end date	Approved end date for this product idea.

Table 3. Details section of the Product idea form

Field	Description
Priority	Priority of this product idea.