Navigation links within a branded landing page

  • Release version: Zurich
  • Updated July 31, 2025
  • 1 minute to read

    • Learn about the different behavior of trusted or untrusted links on your branded landing page.

    There are two types of links that you can use on a pre-login branded landing page, trusted and untrusted.

    Trusted links

    Trusted links are ServiceNow supported links, which must contain one of the following:
    • A URL path ending with *.servicenow.com
    • A URL path ending with *.service-now.com
    • Domain and sub-domains of the branded landing page.
    When using these path types, a dialog box does not display. These trusted links can be general hyperlinks to another web page within the trusted domains or mobile deep links. For more information, see Deep linking for mobile.

    Untrusted links

    Users selecting an untrusted link within a ServiceNow mobile app opens a dialog box with the following options:
    • Accept: Informs the user that they're loading content from outside the mobile app and it might contain security risks.
    • Use External Browser: Opens the content in an external browser outside of the ServiceNow mobile app.
    • Cancel: Closes the pop-up and does not open the link.