Mobile application management (MAM) integration

  • Release version: Zurich
  • Updated July 31, 2025
  • 2 minutes to read
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    Summary of Mobile application management (MAM) integration

    ServiceNow enables customers to secure and manage sensitive data in mobile applications through integration with Microsoft Intune and BlackBerry Dynamics. These mobile application management (MAM) tools allow organizations to enforce security policies on ServiceNow mobile apps, even on employee-owned devices, providing centralized control over data protection.

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    ServiceNow mobile apps compatible with these platforms are available on the Apple App Store, Google Play, and BlackBerry marketplace. Customers can use publicly available versions immediately or request custom branded apps reflecting their corporate identity.

    Key Features

    • Microsoft Intune Integration: ServiceNow offers Mobile Agent and Now Mobile apps designed to work with Microsoft Intune from the Madrid release onward. Intune allows policy enforcement such as app protection without device enrollment, copy/paste restrictions, attachment control, remote wipe, and conditional access.
    • iOS App Registration Requirement: Starting in the second half of 2024, Microsoft mandates that iOS Intune apps must be registered with Microsoft Entra ID to function correctly within Intune. Publicly distributed apps must be registered in the Microsoft tenant before distribution, while privately distributed apps require administrator consent prior to distribution.
    • BlackBerry Dynamics Integration: ServiceNow apps compatible with BlackBerry Dynamics are available since the Madrid release, supporting similar MAM features including app protection without device enrollment, copy/paste restrictions, attachment control, remote wipe, and dynamic VPN.
    • Policy Management: Administrators use the respective Intune or BlackBerry Dynamics portals and SDKs to set and enforce app-level policies, ensuring secure access and data handling on mobile devices.
    • Bundle and Package IDs: To apply policies effectively, MAM solutions require the specific app bundle or package IDs. ServiceNow provides documentation to assist with these identifiers.

    What This Enables for ServiceNow Customers

    By leveraging Microsoft Intune or BlackBerry Dynamics integration, ServiceNow customers can confidently protect corporate data on mobile devices without requiring full device enrollment. This facilitates secure mobile workflows, protects sensitive information from unauthorized access or data leakage, and supports compliance with organizational security standards.

    Customers can quickly deploy these integrations using publicly available apps or create branded versions to align with their corporate identity, providing a seamless and secure mobile experience for their users.

    Use Microsoft Intune or BlackBerry Dynamics to secure and protect sensitive information in mobile applications, even in cases where customers use their own mobile devices.

    Use Microsoft Intune or BlackBerry Dynamics mobile management tools to control, secure, and enforce policies for ServiceNow mobile apps. These tools provide a central point of control for securing your data on mobile apps, even in scenarios where you are not the owner of the mobile device.

    These apps are available in the Apple App store, Google Play, and BlackBerry marketplace stores. Get started right away using these publicly available apps, or request custom branded versions of these apps with your unique company identity.

    Table 1. Available apps by version
    MAM Platform

    Mobile Agent

    Availability

    Now Mobile

    Availability
    Microsoft Intune

    Available in Madrid and later releases.

    Available in New York and later releases.

    BlackBerry Dynamics

    Available in Madrid and later releases.

    Available in New York and later releases.

    Microsoft Intune

    Important:

    Microsoft requires iOS Intune apps to be registered with Microsoft Entra ID (formerly Microsoft Entra ID) in the second half of the calendar year 2024. Apps that are not registered will fail the Microsoft Intune login flow.

    What this means for publicly distributed and privately distributed iOS Intune apps:
    • Publicly distributed iOS apps must be registered in your Microsoft tenant after the build is created and before distribution of the app.
    • Privately distributed iOS apps must get your Microsoft Entra ID administrator's consent. This can be done at any point in the app build process, but must be done before distribution of the app.
    For more information, see the following resources:

    Take advantage of the policy enforcement and management features of Microsoft Intune for your ServiceNow mobile apps.

    ServiceNow provides versions of the Mobile Agent and Now Mobile apps designed to integrate with your Microsoft Intune mobility management tools.

    Figure 1. App logos for ServiceNow mobile apps for Microsoft Intune
    App logos for ServiceNow mobile apps for Microsoft Intune.
    Using these apps, you can set and manage policies for each app using your organizations Intune administration portal. The following mobile application management features are supported:
    • App protection without device enrollment​​
    • Restrict copy/paste
    • Attachment Control
    • Remote wipe
    • MSFT conditional access

    BlackBerry Dynamics

    Manage your ServiceNow mobile apps using your organization's BlackBerry Dynamics mobility management tools.

    ServiceNow provides versions of the Mobile Agent and Now Mobile apps designed to integrate with your BlackBerry Dynamics mobility management tools. BlackBerry versions of ServiceNow are available in the BlackBerry marketplace store.

    Figure 2. App logos for ServiceNow mobile apps for BlackBerry Dynamics
    App logos for ServiceNow mobile apps for BlackBerry Dynamics.

    Using these apps, you can set and manage policies for each app using the BlackBerry Dynamics SDK. The following mobile application management features are supported:

    Your branded apps are integrated with the BlackBerry Dynamics SDK to help manage policy enforcement and employee access to your data. The following mobile application management features are supported:
    • App protection without device enrollment
    • Restrict copy/paste
    • Attachment Control
    • Remote wipe
    • Dynamic VPN

    Package and Bundle IDs

    To enforce app policies your mobile application management software may require the bundle or package ID associated with the mobile apps. For information on these IDs see Bundle and Package IDs for ServiceNow mobile apps.