May 5-7, 2026 | Las Vegas Partners level up
at Knowledge Join us for Partner Day at Knowledge and gain an unfair advantage. Align on what matters and leave with what wins on Monday, May 4 from 1–5 p.m. Register Now Partner Day. Gain unfair advantage. The partners who win don't wait until Tuesday. They show up Monday for Partner Day. It’s free, reimagined, and the best head start. One keynote. Two acts. We start strong and finish big. We open with analyst perspectives, unfiltered customer intelligence from the front line, and real partner voices. The closing brings in Mark Mathews, elite big-wave surfer, on what it takes to perform when conditions change fast.  Four stage sessions and zero fluff Two "Where to Win" sessions go deep on AI Control Tower and ServiceNow EmployeeWorks. Two "How to Win" moments cover AI-native services and Build Apps. This is your playbook—specific, actionable, built for the deals you’re working right now. Exchange suites in parallel Six Exchange Suites run all afternoon, including Partner Program, Partner Marketing, EmployeeWorks, AI Control Tower, AI Included and Commercial Plays, and AI Services Playbook. Small groups. Hands-on learning. Conversations that count. AGENDA-AT-A-GLANCE Start Monday.
Win all week. Partner Day is the anchor. Everything that follows builds on it. Over four amazing days, partners can uncover what's next, explore the Partner Zone, connect in the Partner Lounge, and walk away with more ways to win. Select "Partner Day" during registration to secure your place.  Register Now Mon, May 4 Tue, May 5 Wed, May 6 Thurs, May 7 1:00 p.m. - 2:00 p.m. Partner Day: Opening Keynote with Michael Park and guests 2:00 p.m. - 4:30 p.m. Partner Day: Four stages sessions and six Exchange Suites in parallel  4:30 p.m. - 5:00 p.m. Partner Day: Closing Keynote: The Next Wave, with big-wave surfer Mark Mathews 6:30 p.m. - 9:00 p.m.  Partner Awards Celebration (Invite-only) 7:00 a.m. - 6:00 p.m. Badge Pick-up 7:30 a.m. - 5:00 p.m. Partner Lounge 9:00 a.m. - 6:00 p.m. Partner-Powered Zone in Expo 9:00 a.m. - 5:00 p.m. Sessions and Labs 10:00 am - 11:00 am Welcome to Agentic Business 12:00 p.m. - 5:00 p.m. Expo Theaters 5:00 p.m. - 6:00 p.m. Welcome Reception 5:15 p.m. - 5:30 p.m. Welcome toast at the Partner-Powered Zone 7:30 a.m. - 5:00 p.m. Partner Lounge 8:00 a.m. - 5:00 p.m. Badge Pick-up 9:00 a.m. - 5:00 p.m. Partner-Powered Zone in Expo 9:00 a.m. - 5:00 p.m. Sessions and Labs 10:00 a.m. - 11:00 a.m. The Blueprint for Agentic Business 11:30 a.m. - 5:00 p.m. Expo Theaters 1:00 p.m. - 2:00 p.m. Curious Leadership: Empowering People in the age of AI 5:00 p.m. - 7:00 p.m. Sponsors Evening 7:30 a.m. - 3:00 p.m. Partner Lounge 8:00 a.m. - 3:00 p.m. Badge Pick-up 9:00 a.m. - 3:00 p.m. Partner-Powered Zone in Expo 9:00 a.m. - 3:00 p.m. Sessions and Labs 10:00 a.m. - 11:00 a.m. Knowledge Unscripted 11:30 a.m. - 3:00 p.m. Expo Theaters 1:00 p.m. - 2:00 p.m. Build Anywhere. Run on ServiceNow. 6:00 p.m. - 9:30 p.m. Knowledge After Party Meet your speakers   Michael Park SVP, Global Partnerships & Channels Video CTA Chris Bedi Chief Customer Officer and AI Enterprise Advisor, ServiceNow  Video CTA Vanessa Smith  Chief Corporate Affairs Officer for ServiceNow and President, ServiceNow.org  Video CTA R "Ray" Wang  Principal Analyst and Founder, Constellation Research  Video CTA Jayney Howson  Chief Learning Officer, ServiceNow  Video CTA Meaghan Moore  Group Vice President, Global Partner Marketing, ServiceNow  Video CTA Mark Mathews  Keynote Speaker, Australian Big-Wave Surfer  Video CTA Discover. Meet. Connect. Partner Day May 4, 1–5 p.m.
Align on the conversations, plays, and priorities that matter most. Start your week with an edge.. Video CTA Partner Award Celebration Monday, May 4, 6–9 p.m. 
An exclusive, invite-only celebration recognizing the ecosystem's top performers.. Video CTA Partner Zone Tuesday–Thursday, May 5–7 
The Expo experience where customers find their best-fit partner. Leave knowing how to win more.  Video CTA Partner Lounge Tuesday–Thursday, May 5–7
Meeting-first by design. Partner Knowledge desk, executive access, and ecosystem connections all week.  Video CTA