Jim Lesser

Jim Lesser, Chief Brand Officer, ServiceNow

Jim Lesser is the chief brand officer at ServiceNow. He and his team are working to build ServiceNow into an iconic brand that drives us toward our goal of becoming the defining enterprise software company of the 21st century. 

Jim is proud to be one of the few creative directors in advertising to become the president and CEO of an agency. He believes in the power of creativity and storytelling and that a great idea can come from anywhere. 

  • Why the world works with ServiceNow: 3 workers from different cultures walking outdoors
    Announcing our brand evolution: Why the world works with ServiceNow
    February 02, 2022


  • ITAM or configuration management? Man sitting on steps outside his house working on laptop
    IT Management
    What comes first: ITAM or configuration management?
    IT asset management (ITAM) and configuration management are critical for IT modernization initiatives. Find out which should be implemented first.
  • Better IT services: woman in a kitchen smiling at a laptop in her hands
    IT Management
    A recipe for better IT services and happier teams
    The traditional wall between IT operations and IT services is harmful to a company’s productivity. It’s also soul-sucking for team members. See a new approach.
  • 3 ServiceNow employees and two U.S. sponsors who helped Ukrainian refugees
    Employees build app to match Ukrainian refugees with US sponsors
    Millions of Ukrainians have been displaced from their homes and found themselves in urgent need of international support. Find out how ServiceNow is helping.

Trends & Research

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    IT Management
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    Customer Experience
    Top 3 priorities to enhance customer experience
  • ServiceNow named a Leader in the 2021 Gartner Magic Quadrant for Enterprise Low-Code Application Platforms
    Application Development
    ServiceNow recognized a Leader in 2021 Gartner® Magic Quadrant™ for Low-Code Application Platforms
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