Jim Lesser

Jim Lesser, Chief Brand Officer, ServiceNow

Jim Lesser is the chief brand officer at ServiceNow. He and his team are working to build ServiceNow into an iconic brand that drives us toward our goal of becoming the defining enterprise software company of the 21st century. 

Jim is proud to be one of the few creative directors in advertising to become the president and CEO of an agency. He believes in the power of creativity and storytelling and that a great idea can come from anywhere. 

  • Why the world works with ServiceNow: 3 workers from different cultures walking outdoors
    Announcing our brand evolution: Why the world works with ServiceNow
    February 02, 2022


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    Customer Experience
    Driving long-term customer loyalty
    Consistently delivering fundamentals can create a customer connection to your brand, products, and services that builds trust, which leads to customer loyalty.
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    7 tips for knowledge managers to increase self-service
    Delivering great self-service is key to customer experience, but knowledge management best practices constantly change. Learn seven self-service tips.
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    IT Management
    Survey: Innovation is a top management imperative
    “It’s never been clearer that those who embrace a culture of innovation and digital transformation are going to have the best chance to thrive.” Learn more.

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