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Sally Benford

Sally Benford is an award-winning writer.

Sally Benford is an award-winning writer who has spent more than 20 years creating top-notch content for a variety of publications and websites.

  • Digital innovation: three workers looking at a computer monitor
    AI and Automation
    Survey says digital innovation is the way to navigate macro uncertainty
    February 21, 2023
    Read More

Featured

  • Elevate customer loyalty: smiling woman behind a counter handling a customer's purchase transaction
    Customer Experience
    Driving long-term customer loyalty
    Consistently delivering fundamentals can create a customer connection to your brand, products, and services that builds trust, which leads to customer loyalty.
  • Self-service: woman working on a laptop
    Now on Now
    7 tips for knowledge managers to increase self-service
    Delivering great self-service is key to customer experience, but knowledge management best practices constantly change. Learn seven self-service tips.
  • Innovation is a top management imperative: man standing in a corner office overlooking a city
    IT Management
    Survey: Innovation is a top management imperative
    “It’s never been clearer that those who embrace a culture of innovation and digital transformation are going to have the best chance to thrive.” Learn more.

Trends & Research

  • How the pandemic has affected business agility
    IT Management
    Workflow Quarterly: The business agility imperative
  • Enhance customer experience.
    Customer Experience
    Top 3 priorities to enhance customer experience
  • ServiceNow named a Leader in the 2021 Gartner Magic Quadrant for Enterprise Low-Code Application Platforms
    Application Development
    ServiceNow recognized a Leader in 2021 Gartner® Magic Quadrant™ for Low-Code Application Platforms
Productivity depends on people
4 ways AI can power IT asset management

Topics

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