ServiceNow AI CRM puts customers first with a connected, efficient platform built for the AI era.
Meet the new AI CRM Legacy CRM left a trail of broken promises. ServiceNow’s AI-native CRM changes the game—taking action, not just tracking activities. It drives revenue, not overhead. Bad CRM was then. This is ServiceNow. Watch Video (2:51) Get Ebook
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Reimagine CRM for real outcomes CRM shouldn’t be a filing cabinet for the past—it should be the engine for your future growth. Legacy tools cause friction, delays, and churn, costing you millions. The new era of CRM unites teams, automates work, and drives real outcomes with AI. The result? Faster resolutions, loyal customers, and more revenue—even with flat resources.
Customer Service
Customer Service Resolution, not hold times Customers self-serve and get answers fast—no repeats, no status chasing. AI agents act, summarize, and communicate across departments so teams spend less time researching and more time helping. Learn More Explore Product
Field Service
Field Service First visit, fixed right Technicians show up with the right parts, skills, and context—so first-time fixes stick. AI handles scheduling, admin tasks, and notes so teams are dispatched to the next job faster. Learn More Explore Product
Sales
Sales Accurate quotes, faster closes Sales reps get guidance and insight to configure, price, and quote in seconds—with clean handoffs to fulfillment and service. No workarounds, no delays. Learn More Explore CPQ
“Switching a CRM isn’t a decision you take lightly, but the performance with ServiceNow is off the charts.“  Colin Mead VP of Global Support, Pure Storage  Read Case Study
“Being able to shield our agents and our customers from the complexity of multiple systems really simplifies the user experience, saves time, and makes us more efficient.” Hadeer Hassaan Chief Customer Experience Officer, Bell Canada Read Case Study
“With the ServiceNow AI Platform, we have seen a 35% decrease in resolution time.” Martha Politakis  Director of Global Software Support and Managed Service Desk, Lenovo Read Case Study
See what ServiceNow CRM can do for you Ready to enter the new CRM era? Let our experts show you the power of managing your customer relationships with ServiceNow. Let’s Get Started
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