CRM for the AI Era: Real talk. Unfiltered insights. Fresh perspectives. 4-part webinar series
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Escape the trapof legacy CRM
Bad CRM was then. This is ServiceNow.
Escape Legacy CRM Get Escape Plan The Problem The Solution The Results Case Studies Explore AI CRM
The Problem CRM was supposed to
change everything
It promised a smarter, simpler way to build customer relationships. One tool to align teams, streamline work, and keep customers coming back. Instead, teams juggle disconnected systems while customers get stuck in loops of automated indifference.
39%
of companies saw their customer experience quality decline last year.
8 hrs
A customer service agent only spends about 1 day a week actively resolving customer issues.
37%
of CRM users reported losing revenue as a direct consequence of poor data quality.
Validity, The State of CRM Data Management in 2025

The State of CRM Data Management in 2025. (2025, July 10). Validity.

Forrester’s 2024 Customer Experience Index


Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about our objectivity.
See Citations
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The Solution It’s time
to break free
With CRM on the ServiceNow AI Platform, service scales nonstop, selling gets smarter, and teams move in sync to give customers the experience they expect.
You don’t need a fix.
You need a way out.
Why settle for another tool when you can leave legacy CRM behind?
Instant answers, not repeat calls Video CTA Smart support, not dumb chatbots Video CTA Fast service,
 not hold music Video CTA
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The Results A better way
to CRM
United workflows
ServiceNow CRM topples silos
  • Sales: configures quotes and pricing faster
  • Service: resolves issues in minutes
  • Field: solves issues on the first visit
Discover CRM
Proactive resolution
ServiceNow CRM keeps work moving
  • Personalized support with full customer context
  • Proactive help before issues escalate
  • Scalable service without added headcount
Discover CRM
Efficiency at scale
ServiceNow CRM keeps it simple
  • Lower cost of ownership
  • Faster with pre-built workflows
  • Scalable success that compounds
Discover CRM
“ServiceNow has made the promise of AI a reality. We’re putting it to work for our people and to the benefit of our customers.” Colin Mead Vice President of Global Support,
Pure Storage
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Ready to
break free?
Explore CRM solutions