Simon is the chief marketing officer (CMO) at ServiceNow, where he leads the company's global marketing and communications organization. He’s spent more than 25 years transforming complex technology into category-defining brands through distinctive positioning and storytelling, modern demand generation, and an AI-first approach to marketing operations.
Simon joined ServiceNow following the company's acquisition of Armis, where he served as CMO. Prior to that, as CMO at CyberArk, he helped establish identity security as a board-level priority across the enterprise market. Earlier in Simon's career, he held CMO roles at athenahealth and marketing and sales leadership positions at Microsoft, Rackspace, and HP. He was named Corporate Marketer of the Year by the Association of National Advertisers and recognized as one of the 100 most innovative CMOs in the world.
