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October 27, 2023 12 min Purpose Drives Profit In tough times, companies do better when they do good Industries Research
Edua Dickerson
Edua Dickerson VP ESG and Finance strategy, ServiceNow
purpose drives profit
Why ESG strategy matters now Especially in a challenging macro environment, companies can outperform by driving
purpose alongside profit
Contributors
Tim Catts
Tim Catts Workflow Contributor
Janet Rae-Dupree
Janet Rae-Dupree Workflow Contributor
Evan Ramzipoor
Evan Ramzipoor Workflow Contributor
Yannic Rack
Yannic Rack Workflow Contributor

Don’t just take our word for it. In collaboration with our longtime research partner, ThoughtLab, we surveyed 1,000 global C-level executives about what steps they’re taking to meet today’s pressing ESG challenges. The results are clear: The most successful companies aren’t just setting targets. They’re intelligently deploying emerging tech to make real progress. In fact, a majority of top executives believe digital innovation is key to meeting their ESG goals relating to climate change, diversity, equity, and inclusion.

These are all major challenges, but the opportunities are just as significant. Companies that are out in front on ESG understand that they can do well while doing good.

In this issue of Workflow Quarterly, we present a collection of deep insights into how companies can translate ESG theory into action. We show how companies are finding the talent they need to bring their sustainability efforts to fruition, as well as how technology can help provide a “single source of truth” for ESG, boosting productivity and breaking down silos. We also explain why cybersecurity—always top of mind but especially crucial given today’s uncertain environment—will remain a core ESG matter going forward.

These are uncertain times, but it’s no time to step back from investments in ESG. In fact, leaning in is more essential than ever. As always, thanks for reading.

Smart companies understand that taking environmental, social, and governance (ESG) matters seriously isn’t just the right thing for our planet. It’s smart business.

It’s never been clearer that the right ESG strategy can help a company control costs, drive growth, and manage risk. In today’s unsettled economic environment, ESG champions are positioned to come out on top. Perhaps that’s why so many companies proudly state their intentions to take on the toughest problems of our time.

But the world needs more than just noble intentions. It’s time to turn intent into impact.

Fortunately, organizations have never been better equipped to be bold. As an experienced auditor and finance professional, I know that you can’t manage what you can’t measure. Digital technology gives companies the tools to understand their impact and help them achieve their ESG goals. To be sure, technology isn’t enough. Success also requires strategic acumen and committed and passionate people. The human element is essential. In the spring issue of Workflow Quarterly, we make the case that organizations can generate meaningful and proven value for all only by bringing all these elements together.

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