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Five Finalists Named for 2011 ServiceNow Innovation of the Year Award

SAN DIEGO ‑ Knowledge11 ‑ May 18, 2011 ‑ ServiceNow, the creators of SaaS for IT management, today announced Intel, Key Energy, Kimberly‑Clark, Qualcomm and VeriSign as the five finalists for the ServiceNow Innovation of the Year award. These five companies are representative of an extensive community of IT heroes using cloud services from ServiceNow to transform IT and improve business.

ServiceNow Innovation of the Year award finalists were announced today to approximately 1000 IT professionals at the ServiceNow Knowledge11 user conference. Conference attendees will vote to decide the winning innovation and the winner will be announced tonight at the Knowledge11 ServiceNow Innovation of the Year award dinner.

ServiceNow Innovation of the Year award finalists include:

Intel simplified complexity by using ServiceNow to create dynamic change management workflows. Tapping into the flexibility of the ServiceNow platform, Intel created a handful of standard change management workflows and approval structures to be used by hundreds of unique services. These standard workflows define their own deviation from standard process at runtime based on constantly changing approval group requirements.

Key Energy uses ServiceNow to manage everything from truck maintenance to safety response incidents in the field. Key Energy used ITIL practices as a foundation to create evolved processes that fit the specific requirements of its business. Specifically, Key Energy now uses ServiceNow to help improve equipment uptime to nurture safety, promote environmental health, and increase crew productivity.

Kimberly‑Clark developed a monitoring system on the ServiceNow platform to reduce costs, eliminate duplicate incidents, and achieve better reporting and control. This new monitoring system replaced a legacy tool to help Kimberly‑Clark save $250,000in annual maintenance costs.

Qualcomm created a service request kiosk application on the ServiceNow platform to improve customer service. The kiosk application is provided at Qualcomm IT walk‑up centers and allows employees to more rapidly request and receive hardware, software and IT services. The application provides employees with more visibility into the status of their request and makes more efficient use of IT resources.

VeriSign created a data center power and space management application on the ServiceNow platform. Previously, VeriSign had been using disparate, resource‑intensive spreadsheets to manage this information. This information is now visualized in the ServiceNow CMDB allowing two full‑time employees to now spend valuable time managing the data center services, instead of spreadsheets. In addition, VeriSign created an application to manage more than 125,000 IP addresses and 1800 subnets, including more than 7000 IPv6 addresses and 30 IPv6 subnets, in ServiceNow.

Dozens of ServiceNow customers including Blue Cross and Blue Shield of Minnesota, Brit Insurance, Centene, CERN, C.H. Robinson, Compucom, Flextronics, Gannett, GE, Henry Ford Health System, Latham & Watkins, Staples, SunGard Higher Education, and the University of San Francisco each nominated unique technology innovations built on the ServiceNow platform as a service.

The ServiceNow modern approach to ITSM is drastically different from legacy alternatives. With one of the most dynamic and fastest‑growing IT user communities in the world, ServiceNow delivery of new functionality and applications has always been driven by customer input and development efforts. These efforts are made possible by the ServiceNow platform as a service.

ServiceNow customers create entirely new applications by using familiar process workflow components to address unique business service request and task‑management applications.

The ServiceNow PaaS helps customers build applications leveraging shared resources such as graphical workflow, notifications, integrations, work queues, reporting, CMDB, SLAs and a business service catalog. The majority of ServiceNow customers use the ServiceNow PaaS to automate various non‑IT processes such as HR, facilities, billing, finance, quality control, legal case documentation, telecom resourcing, conference and event management, and others.

To learn more, a live, no‑registration‑required instance of ServiceNow is always available at

About ServiceNow

ServiceNow was created to break all the old rules of enterprise IT management software. Born in the cloud, ServiceNow makes IT immediate, social and intuitive. From the beginning, the company set out to give IT people powerfully simple cloud services that just work. Today, the world's most recognizable and innovative companies rely on SaaS from ServiceNow to transform IT to achieve IT 3.0. Founded in 2004, ServiceNow was recently named by Inc. 500 as one of the fastest‑growing companies in the world and is the undisputed market share leader in SaaS for IT. For more information, please visit http://www.service‑ or http://blog.service‑

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