Rapid application development is an approach that focuses on rapid prototyping and feedback for improved flexibility and faster time to market.
As businesses of all kinds face increased expectations in terms of application quality and delivery times, the need for speed and effectiveness in software development cycles has never been greater. But creating effective software quickly is often not enough. Development teams also need the flexibility to adapt to changing app requirements—sometimes mid project. Rapid application development (RAD) may be the answer.
RAD is an adaptive development model that forgoes the rigid structure of traditional Waterfall software development processes in favor of a more agile approach that prioritizes speed and flexibility. The result is a development methodology that allows businesses to iterate and incorporate feedback throughout the creative process and into further development.
In other words, RAD places the user firmly at the center of development, rather than only incorporating their feedback at the start or the conclusion of the process. Through ongoing course correction, rapid application development empowers organizations with the flexibility to more consistently meet user needs while maintaining fast deployment schedules.
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