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ServiceNow Ventures Created to Accelerate the Transformation of Enterprise Work

Launches Application Development Contest with $500K of Investments to Drive Momentum for Innovative Business Applications

SANTA CLARA, Calif. – Sept. 28, 2016 –  Following on the heels of two promising investments, ServiceNow (NYSE: NOW), the enterprise cloud company, formalized ServiceNow Ventures to accelerate the transformation of enterprise work. To get Ventures off to a flying start, ServiceNow is hosting the CreatorCon Challenge, in which startups compete to win their share of $500,000 in investments.

ServiceNow Ventures will target:

  • Early‑stage companies that develop cloud‑based applications built on the ServiceNow platform.
  • Growth‑stage vendors that create strategic technology integrations with ServiceNow and partner on go‑to‑market initiatives.

“The ServiceNow platform is revolutionizing the way work gets done in IT, security, customer service and HR, as thousands of developers are building powerful applications and integrations that leverage machine automation and workflow,” said Dominic Phillips, vice president, finance and corporate development, ServiceNow. “ServiceNow Ventures fuels innovative and disruptive technologies that grow and extend the ServiceNow ecosystem.”

ServiceNow Ventures’s portfolio includes two prior investments: early‑stage company, Nuvolo, and enterprise software vendor, MuleSoft. Nuvolo is a ServiceNow independent software vendor (ISV) and leading developer of enterprise asset management applications for regulated industries such as pharmaceutical and healthcare. MuleSoft’s software platform enables global enterprises to create an application network that connects their existing systems, like ServiceNow, and third‑party solutions.

“For more than a decade, ServiceNow has invested in building the leading cloud platform for rapid enterprise application development with unmatched reliability and best‑in‑class security,” said Tom Stanford, CEO of Nuvolo. “Additionally, we now have access to thousands of global enterprise customer opportunities and a world‑class partner ecosystem.”

Calling Entrepreneurs Globally: The CreatorCon Challenge

The CreatorCon Challenge inspires startups to create new applications that accelerate innovation on the ServiceNow platform and deliver value to enterprise customers. 

“ServiceNow is looking to create commercial momentum for the talented developers building applications on our platform,” said Allan Leinwand, CTO, ServiceNow. “The end goal for our customers is that they have pre‑built, revenue‑generating applications on their core enterprise cloud platform that run across their organization.”

Winners will receive an investment and awards from ServiceNow Ventures to speed their development and go‑to‑market efforts. First place will receive a $250,000 investment, second place a $150,000 investment, and third place a $100,000 investment. The CreatorCon Challenge finalists will compete at the company’s annual CreatorCon developer conference May 7 to 12, 2017 in Orlando, Fla.

Customers choose to build innovative business applications on the ServiceNow platform that integrate, automate and modernize enterprise work for the following reasons:

  • A single mobile and web application development platform
  • Contextual workflows that are optimized across the enterprise
  • Components and integrations built once and reusable across every application
  • A single data model for the enterprise eliminating data silos
  • A delegated development environment allowing anyone, regardless of skill or experience, to create apps
  • A modern, engaging user experience across any device
  • The availability, reliability and security of the ServiceNow Enterprise Cloud

Additional benefits include exhibit space at the CreatorCon developer conference, travel and expenses to attend CreatorCon, membership in the ServiceNow Technology Partner Program and more. Winning applications will undergo technical certification and will be published on the ServiceNow Store where they will be available to all ServiceNow customers globally.  Additional contest details may be found at CreatorCon Challenge.

More than 200 certified applications and integrations are available on the ServiceNow Store to download today. The ServiceNow Technology Partner ecosystem comprises more than 250 ISVs.

Visit this blog post on Nuvolo’s use of the ServiceNow platform to build its business.

About ServiceNow

ServiceNow is changing the way people work. With a service‑orientation toward the activities, tasks and processes that make up day‑to‑day work life, we help the modern enterprise operate faster and be more scalable than ever before. Customers use our service model to define, structure and automate the flow of work, removing dependencies on email and spreadsheets to transform the delivery and management of services for the enterprise. ServiceNow enables service management for every department in the enterprise including IT, human resources, facilities, field service and more. We deliver a ‘lights‑out, light‑speed’ experience through our enterprise cloud – built to manage everything as a service. To find out how, visit

“Safe harbor” statement under the Private Securities Litigation Reform Act of 1995:

This press release contains forward‑looking statements, including statements relating to ServiceNow's investment activities. The achievement or success of the matters covered by such forward‑looking statements involves risks, uncertainties and assumptions. If any such risks or uncertainties materialize, or if any of the assumptions prove incorrect, the company’s results could differ materially from the results expressed or implied by the forward‑looking statements we make. Further information on factors that could affect the company’s financial and other results is included in the reports on Forms 10‑K, 10‑Q and 8‑K and in other filings we make with the Securities and Exchange Commission from time to time. These documents are available on the SEC Filings section of the Investor Information section of the company’s website at  ServiceNow, Inc. assumes no obligation and does not intend to update these forward‑looking statements, except as required by law.

ServiceNow, CreatorCon and the ServiceNow logo are trademarks or registered trademarks of ServiceNow. Nuvolo and Mulesoft are trademarks or registered trademarks of their respective owners.


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