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Knowledge 2026: Know Before You Go Knowledge begins in just a few days. We’ve compiled some helpful information to ensure you’re all set to make the most of your Knowledge experience.
Table of contents
Badge Pick-up & Logistics Content & Sessions Social Activities Additional Information
Badge Pick-up & Logistics

Knowledge takes place at the Venetian Expo and Convention Center and The Wynn Hotel.

The Venetian Expo and Convention Center
201 Sands Ave
Las Vegas, NV 89169

The Wynn Hotel Las Vegas
3131 Las Vegas Blvd S
Las Vegas, NV 89109

Expand All Collapse All Badge Pick-up

Pick up your badge at the Venetian, Level 2 Ballroom or The Wynn Convention Lounge. Your event badge must be worn at all times for access to Knowledge 2026 sessions and activities. Please make sure to have your government-issued photo ID.


Hours of operation:
Sunday: 12:00 p.m. – 5:00 p.m.
Monday: 7:00 a.m. – 8:00 p.m.
Tuesday: 7:00 a.m. – 5:00 p.m.
Wednesday: 8:00 a.m. – 5:00 p.m.
Thursday: 8:00 a.m. – 3:00 p.m.

Download the mobile app

Using your mobile device, search for the "ServiceNow Events" app in the Apple or Google app store for an optimal event experience.

Here are some key tips for using the app:

1. Open the app, then enter the email address you used to register. You will receive a 6-digit verification code in your email. Once you enter the code, you can use the app to see your personal agenda, view maps, and get updates.

2. An express check-in QR code will pop up when you open the app—use this onsite at Badge Pick-up for a more efficient experience.

3. Click “Networking” on the home screen navigation and opt-in to Messaging to find and communicate with other attendees.

Hotel confirmation details
Refer to your hotel confirmation email for information about making any changes or edits to your reservation. You can also find this information on your Attendee Portal.
Knowledge internet access
Network: Knowledge2026
Password: #putAItowork
What to wear
Plan to wear smart business attire. We recommend wearing layers so that you’re ready for the warm Las Vegas weather and the air-conditioned conference area. Don’t forget to pack your comfortable shoes!

Note for Thursday: Make sure you wear your best white-out outfits for the Knowledge After Party.
Content & Sessions Expand All Collapse All Build your agenda
Create your agenda ahead of time and bookmark your preferred sessions. View sessions on our website or mobile app and add to your personal agenda. Please note that if you’re not seated five minutes prior to the session starting, your seat may be given to another attendee.

Interested in more sessions than you have time to attend? Don't worry, this year we have a solution for you.

Introducing AI Session Summaries. Get session highlights with AI recaps across 12 stages and 240+ sessions. View the available summaries by day or session, in both written and podcast form. These are also available in the session catalog and on your Attendee Portal.
Session seating

We have two types of seating for sessions at Knowledge 2026.

1. First-come, first-seated:
Add sessions you would like to attend to your agenda (“My Agenda”) by clicking “Bookmark it.” Enrolling in the session will add it to your agenda but does not reserve a seat. When you arrive at the session, seats are chosen on a first-come, first-seated basis, so make sure you arrive early. Standing room may be available if all the seats are full but is not guaranteed.  

2. Save my seat:
Add sessions to your agenda and save a seat in a limited-capacity session with a maximum capacity. Please keep in mind that if you are not in your seat at least five minutes prior to the start of the session, your seat may be released to waiting attendees.

Note about full sessions: For sessions that are noted as “full” on the Agenda Builder, attendees are welcome to queue outside of the room in case any seats become available. We do not have waitlists.

Activity times and locations
Refer to the Knowledge 2026 My Agenda section on your mobile app for your sessions and activities information.
Opening Keynote: Welcome to agentic business
Tuesday, 10:00 a.m. - 11:15 a.m. | Venetian, Level 2, Hall A

AI got brilliant fast. But brilliant isn't enough when most enterprises are sitting on a patchwork of disconnected systems. Only ServiceNow combines AI that thinks with workflows that act, across every corner of your business. Join Bill McDermott, ServiceNow Chairman and CEO, and special guests to see how the world's leading companies are moving from AI chaos to control.
Keynote: The blueprint for agentic business
Wednesday, 10:00 a.m. - 11:15 a.m. | Venetian, Level 2, Hall A

To win with AI, companies need to scale fast without compromising security. Join Amit Zavery, ServiceNow President, CPO, and COO, and special guests to go inside the platform: how ServiceNow brings together your data, AI, workflows, and security to build and scale AI you can trust. This is the engineering behind the AI platform that executes.
Keynote: Curious Leadership: Empowering people in the age of AI
Wednesday, 1:00 p.m. - 2:00 p.m. | Venetian, Level 2, Hall A

Put AI to work for people. That starts with leaders who invest in curiosity, connection, and resilience. Join an honest conversation about what it truly takes to lead people forward with confidence in an AI-driven future.

Drawing from their experiences at the edge of innovation and creative leadership, they explore how judgment, restraint, and human insight help people navigate ambiguity, and why the ability to pause, reflect, question, and choose deliberately is becoming the defining skill of this moment.
Knowledge Unscripted
Thursday, 10:00 a.m. - 11:00 a.m. | Venetian, Level 2, Hall A

The AI conversation has shifted from possibility into execution. Join us for an unscripted conversation about power, creativity, accountability, and what it actually means to build progress people trust.
CreatorCon Keynote: Build anywhere. Run on ServiceNow.
Thursday, 1:00 p.m. - 2:00 p.m. | Venetian, Level 2, Hall A

With AI, building is not the hard part. It is everything that comes after. The ServiceNow platform knows your data model, ACLs, and business rules before you type a prompt, because it IS the system of record, not beside it. The developers who know how to use that are the most valuable people in any enterprise right now. 
Knowledge Exchange
Wynn, Cristal Ballroom

Knowledge Exchange isn't a room — it's a mindset shift. Hands-on, peer-driven, and built for action. Explore Theater sessions, Exchange Suite roundtables, access to experts, and on-demand content all in one place. Come curious. Leave ready.

Keep track of Theater and Exchange Suite sessions in the sessions catalog. 

Hours:
Tuesday: 8:00 a.m. – 5:00 p.m.
Wednesday: 8:00 a.m. – 5:00 p.m.
Thursday: 8:00 a.m. – 3:00 p.m.
Knowledge Expo
Venetian, Level 2, Halls B-D

Visit the Knowledge Expo to see how ServiceNow acts as the AI control tower for business reinvention, bringing control to all your Data + AI + Workflows + Security. Create your own AI agents to sense, decide, and act—with built-in guardrails and governance. Learn how to do it all on a single, unified platform.

With the AI Control Tower, more than 150 solution and industry demos and hands-on platform experiences, 6 Expo Theaters, 160+ Sponsors, an amazing Customer Showcase featuring FedEx, and 2 Solutions Stages; all the resources for business reinvention will be at your fingertips. Join us at sessions, connect with industry peers, and get inspired by ServiceNow customers just like you.

Hours:
Tuesday: 9:00 a.m. – 6:00 p.m.
Wednesday: 9:00 a.m. – 5:00 p.m.
Thursday: 9:00 a.m. – 3:00 p.m.
ServiceNow Shop
Gear up at the ServiceNow Shop. Explore a fresh lineup of premium ServiceNow merch with new designs and bold colorways.

Stop by while you're onsite or shop our new online store anytime, anywhere.

Store hours
Tuesday: 9:00 a.m. – 6:00 p.m.
Wednesday: 9:00 a.m. – 5:00 p.m.
Thursday: 9:00 a.m. – 3:00 p.m.
CreatorCon

CreatorCon is the place for those who build on ServiceNow to get hands-on, get inspired, and get connected.

Whether you're a seasoned developer, admin, architect, analyst, or new to building on the ServiceNow AI Platform, CreatorCon is for you to build something real and walk away with long-lasting connections.

Hands-On Labs & Sessions

Turn ideas into action at CreatorCon. Build a real working app in just 20 minutes at the Vibe Code Lounge, test your AI governance instincts at AI Control Tower, and connect with the people behind the ServiceNow AI platform at Ask the Experts. Build your agenda before the best spots are gone.

Note: Hands-on labs are a big part of the CreatorCon experience. Please bring your laptop. A second screen is recommended for lab guides to get the most out of your sessions. And don't forget your charger!

CreatorCon Expo highlights:

AI Data Explorer: Discover how to surface insights from complex data using plain language.

AI Control Tower challenge: Draft AI tools into a portfolio and defend it against real enterprise scenarios.

Ask the experts: Get answers straight from the engineers and product managers behind the ServiceNow AI Platform. Sessions are split across the Wynn and Venetian, be sure to check your room locations.

Autonomous Workforce: Understand exactly how AI agents think and act so you can build and deploy autonomous AI with confidence.

Community Pavilion: Join sessions, panels, and micro-meetups all week.

The Hackathon: Build something real and compete for prizes on Tuesday, May 5 at 4:00 p.m. until midnight. Choose between a four-hour or eight-hour format.

Vibe Code Lounge, sponsored by NVIDIA: Walk away with a working app built in plain language in just 20 minutes. No registration required, just drop in.

ServiceNow University
Pre-Conference Training

With ServiceNow University, you won't just hear about AI transformation—you'll experience it firsthand. If you have signed up for our pre-conference training on Monday, May 4, check your agenda for session start times and locations.

Note: You must bring a laptop or second tablet with a charger to attend pre-conference training. Limited laptops will be available for loan onsite to individuals who need them.
  • Stop by the ServiceNow University booth — and don't just browse, play. Our show floor activation puts AI-powered learning in your hands. Try AI Learning Guide and SimStudio firsthand, earn points through gamification, and walk away with a personalized learning path that keeps the momentum going long after Knowledge ends.

  • Over 25 ways to learn at Knowledge 2026. Workshops, hands-on labs, and thought leadership sessions are all designed to meet you where you are and push you further. Whether you want to roll up your sleeves or hear from the sharpest minds in the industry, ServiceNow University has a session for you.

  • Want to get more from your ServiceNow training investment? Let's talk Book a one-on-one meeting with a ServiceNow University learning consultant at Knowledge. No pitch, no pressure, just a focused conversation about where your team is today, where they want to go, and how to close the gap. Walk away with clarity on a learning strategy built around your organization's actual needs. 
Onsite certification
Leave Knowledge 2026 with more than inspiration—leave certified. 

Knowledge is your chance to turn event momentum into a credential. Sit for a certification exam onsite and walk away with proof of the skills you've been building; no scheduling delays, no waiting until you're back at your desk. 

Strike while the learning is fresh. Get certified at Knowledge with no pre-requisite training required! From May 4-8, enjoy 75% off the standard exam price and take advantage of flexible testing times throughout the week. Register for onsite certification here

Translation services
Knowledge provides Wordly AI-powered multilingual solutions for attendees. Wordly is accessed through the Wordly web app directly on your own devices using your own headset or ear buds. 

You’ll be able to see and hear the live translation in 20+ languages including Arabic, Bahasa, Bengali, Chinese, Czech, Dutch, English, French, German, Hebrew, Hindi, Italian, Japanese, Korean, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Tagalog, Tamil, Thai, and Vietnamese. 

To access Wordly during a session, scan the QR code outside each room or theater or click on the room links provided under Translation Services in the mobile app. 

Social Activities Expand All Collapse All Welcome Reception
Tuesday, 5:00 p.m. - 6:00 p.m. | Knowledge Expo

Kick off your Knowledge experience at our Welcome Reception from 5:00 p.m. – 6:00 p.m. on Tuesday, May 5. Music, food, fun, and friends—new and old. Join us for the festivities in the Expo. 
Knowledge After Party

Thursday, 6:30 p.m. - 9:30 p.m. | Sphere

You don't want to miss this epic celebration at Knowledge. Join us on Thursday evening, May 7, for an exclusive concert for Knowledge attendees with a DJ set from IDRIS and our headliner, the Backstreet Boys. And to add to the fun, wear your best white-out outfits for the Knowledge After Party.

Digital ticket information

If you haven’t already, visit your Attendee Portal to make your section selection for the Knowledge Party. The deadline is April 30 at 5:00 p.m. PT. After that time, ticketing will be closed and ticket section selection will no longer be available.

Tickets will be available on your Sphere Account Manager during Knowledge. No paper tickets will be issued, and tickets are non-transferable. We will send an email with instructions for your digital ticket.

For more information on ticketing, visit our FAQ and keep an eye out for emails onsite for further details.

Note: Sphere Las Vegas is a "no bag" facility. Large bags and backpacks are prohibited. Only small clutches, fanny packs, or purses no larger than approximately 6 x 6 x 2 inches are allowed. Your K26 badge and your digital ticket are needed for entry. No exceptions.

Additional Information Expand All Collapse All Contatti us
Altro questions? Please visit the Events Help Center and open a case for assistance.