Lead Management release notes

The ServiceNow® Lead Management application enables your sales agents and sales development representatives to create leads and nurture them into opportunities. Lead Management was enhanced and updated in the Australia release.

Lead Management highlights for the Australia release

• Record early customer interactions and associate tasks with ongoing lead engagement using touchpoints throughout the pre‑deal sales lifecycle.

See Lead Management for more information.

Important:

Lead Management is available in the ServiceNow Store. For details, see the "Activation information" section of these release notes.

New in the Australia release

View touchpoint records for a task

Record early customer interactions and associate tasks with ongoing engagement throughout the pre‑deal sales lifecycle by:

• Creating a touchpoint from a lead to capture interactions such as discovery calls, follow‑up emails, or qualification meetings.
• Linking a task to a lead touchpoint to track follow‑up work related to an ongoing engagement until the lead is converted.

Activation information

Install Lead Management by requesting it from the ServiceNow Store. Visit the ServiceNow Store to view all the available apps, and for information about submitting requests to the store. For cumulative release notes information for all released apps, see the ServiceNow Store version history release notes.

Related ServiceNow applications and features

Activity Management

ServiceNow®Activity Management applications help sales and service teams work more productively by capturing, organizing, and acting on customer interactions in one place, helping to ensure complete context and effective follow‑up across Customer Relationship Management (CRM) records.