Partner Kickoff Home
January 20–22, 2026 • Mandalay Bay, Las Vegas You’re invited to Partner Kickoff 2026   Join us to align on strategy, unlock new opportunities, and connect with the Global Field Team. Our success in 2026 begins at Partner Kickoff, and we’ll achieve it together, side by side. Register Now
AI-led, partner-powered, and customer obsessed Ignite success  Hear from the visionary leaders and bold voices who spark action, drive innovation, and deliver unmatched outcomes by putting AI to work.  Join interactive breakouts  Dive into impactful discussions and walk away with real strategies to harness AI, co-create solutions, and bring next-level value. Grow your network Take advantage of opportunities to meet, greet, and make meaningful connections with your peers and ServiceNow Global Field Team throughout SKO and PKO. 
Three days of immersive engagement with your global peers Agenda subject to change
TUESDAY, JAN 20
10:00 a.m. – 9:00 p.m.  
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Sellers Hub & Partner Brilliance Bar Your central space during the week to get inspired, learn winning strategies, and connect with peers and experts. Explore customer wins, hands-on demos, partner resources, and quick sessions designed to help you close with impact.
1:00 p.m. – 2:30 p.m.  
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Partner Kickoff Keynote Unpack what it truly means to be AI-led, customer obsessed, and partner-powered. Hear how ServiceNow is rewiring itself for an AI-native future and why partners sit at the center of the next wave of industry value and customer outcomes. This keynote brings together market signals, innovation priorities, and ecosystem investments to equip you to move at AI speed in 2026.
3:00 p.m. – 5:00 p.m.  
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Partner Breakout Sessions Deep-dive into the AI-led plays, partner motions, and opportunities that define how we win in 2026. Each breakout provides the strategies, tools, and opportunities you can act on today. Learn how to position the platform for measurable ROI and accelerate growth across every route-to-market.
4:00 p.m. – 6:00 p.m.  
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Leadership Summit Take advantage of this dedicated time to network and connect with ServiceNow team members in the Global Field.
6:00 p.m. – 9:00 p.m.  
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Welcome Reception Kick off your PKO experience with meaningful conversations alongside the ServiceNow field and executive leaders.
WEDNESDAY, JAN 21
6:30 a.m. – 8:30 a.m.  
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Breakfast Fuel your day with some coffee and breakfast before diving into another day of PKO.
7:00 a.m. – 7:00 p.m.  
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Sellers Hub & Partner Brilliance Bar Your central space during the week to get inspired, learn winning strategies, and connect with peers and experts. Explore customer wins, hands-on demos, partner resources, and quick sessions designed to help you close with impact.
9:00 a.m. – 10:30 a.m.  
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Opening Keynote Unlock the year ahead with exclusive insights from our featured speakers.
10:30 a.m. – 11:00 a.m.  
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Break
11:00 a.m. – 12:30 p.m.  
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Industry, CEG Breakouts Focused breakouts to dive into expert content and build the skills needed to drive impact.
11:30 a.m. – 1:00 p.m.  
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Tech Summit Focused breakouts to dive into expert content and build the skills needed to drive impact.
12:30 p.m. – 2:00 p.m.  
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Lunch Enjoy some food and take a break to recharge, connect with others, and prepare for the sessions ahead.
2:00 p.m. – 3:00 p.m.  
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Networking Take advantage of this dedicated time to networking and connect with ServiceNow team members in the Global Field.
3:00 p.m. – 6:00 p.m.  
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Learning Playgrounds Your central space during the week to get inspired, learn winning strategies, and connect with peers and experts. Explore customer wins, hands-on demos, partner resources, and quick sessions designed to help you close with impact.
6:00 p.m. – 6:30 p.m.  
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Networking Take advantage of this dedicated time to networking and connect with ServiceNow team members in the Global Field.
6:30 p.m. – 10:00 p.m.  
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Evening dining Take advantage of Wednesday night’s partner-hosted networking—reserved exclusively for passholders.
THURSDAY, JAN 22
6:30 a.m. – 8:30 a.m.  
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Breakfast Fuel your day with some coffee and breakfast before diving into your final day.
9:00 a.m. – 10:30 a.m.
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Closing Keynote Unlock the year ahead with exclusive insights from our featured speakers.
10:30 a.m. – 11:30 a.m.
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Break
11:30 a.m. – 12:30 p.m.
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Marquee, CRM Stay tuned for more session details as we build our agenda.
12:30 p.m. – 2:00 p.m.  
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Lunch Enjoy some food and take a break to recharge, connect with others, and prepare for the sessions ahead.
2:00 p.m. – 3:30 p.m.  
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GEO Meetings Stay tuned for more session details as we build our agenda.
3:30 p.m. – 4:00 p.m.  
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Break
4:00 p.m. – 5:30 p.m.  
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Major Area Action Planning Stay tuned for more session details as we build our agenda.
5:30 p.m. – 7:15 p.m.  
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Break
7:15 p.m. – 10:00 p.m.  
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Final Night Celebration and Concert Celebrate a great week kicking off the year together!
Meet our Keynote Speakers Keynotes will inspire, energize, and build momentum with big voices and bold ideas.
Stay tuned for more speaker announcements coming soon.
Bill McDermott Chariman & CEO, ServiceNow




Under Bill's leadership, ServiceNow has become the AI Platform for Business Transformation—connecting people, process, data, and devices. He has united the team under one aspiration: to become the AI Defining Enterprise Software Empresa of the 21st Century.
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Amit Zavery President, Chief Product Officer, and Chief Operating Officer, ServiceNow

Amit has a proven track record of designing and delivering innovative and market-leading enterprise products and scaling businesses—ensuring rigor from innovation to execution.
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Paul Fipps President, Global Customer Operations, ServiceNow

Paul brings more than 20 years of technology-led transformation experience, empowering global enterprises to accelerate growth and unlock value through the ServiceNow AI Platform.
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Michael Park SVP, Global Partnerships and Channels, ServiceNow 

Michael leads with a partner-first approach, building thriving ecosystems that accelerate AI-powered business transformation and deliver measurable value for customers at speed and scale.
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Frequently Asked Questions Expand All Collapse All When and where will Sales Kickoff | Partner Kickoff take place?
The event takes place during Sales Kickoff 2026, Tuesday, January 20 – Thursday, January 22, 2026, at the following location:

Mandalay Bay 
3950 S. Las Vegas Blvd
Las Vegas, NV 89119

We will begin with the Partner Keynote on Tuesday, 1:00 p.m. – 2:30 p.m., and conclude with the Final Night Party on Thursday. Partners should arrive by Tuesday morning (before 11:00 a.m.) and depart Friday, January 23.
How do I register? Can I cancel my reservation after registration?
Register using the link in your invitation. Payment receipts are sent within 2–3 business days. 

Online pass purchases are refundable (minus a $150 USD processing fee) until January 15, 2026. Order form purchases are non-refundable. No refunds will be issued after January 15, 2026.
What's included with my pass?
Your pass includes access to nearly all Sales Kickoff | Partner Kickoff activities like keynotes, partner breakouts, and networking. The following meals are included:

Tuesday: Light lunch & dinner
Wednesday: Breakfast & lunch (dinner on your own/with sales teams)
Thursday: Breakfast, lunch & dinner
Which sessions should partners attend? Can we host our own events?
Participation is mandatory—attendance at keynotes, sessions, and networking opportunities is part of the registration terms. With the exception of Wednesday evening, partners may not host ancillary activities, including private meetings, breakfasts, lunches, dinners, receptions, or parties.

Wednesday evening is the one designated time for partners to host private events or dinners with ServiceNow Global Field Team and executives. Outside of this timeframe, please refrain from planning or hosting additional activities.
Will there be opportunities to meet with ServiceNow Global Field Team and executives?
Yes. Partners can connect with the Global Field Team and executives during meals, breaks, and in the Meeting Center. More details on scheduling these meetings will be shared in the coming weeks.
How should I plan my travel and hotel stay?

Partners are responsible for their own travel and hotel accommodations. These costs are not included in the event pass. Once you’ve registered, you’ll gain access to the exclusive SKO and PKO housing block. Please note that rooms are limited and available on a first-come, first-served basis.

Shuttles are not provided between Harry Reid International Airport (LAS) and the hotels. You are responsible for arranging your own transportation. There will be shuttles provided to transport you from the dedicated room block at MGM Grand to Mandalay Bay.

When should I reserve my hotel room?
The deadline to reserve a room in our dedicated block at MGM Grand is December 23, 2025. Please note that rooms may sell out prior to that date, so we encourage you to book as soon as possible.
Feel free to reach out  Questions? Reach out to partnerkickoff@servicenow.com and connect directly with our team.