May 5-7, 2026 | Las Vegas Partners level up
at Knowledge
Want to gain an unfair advantage? Then join us from 1–5 p.m. on May 4 for a totally reimagined Partner Day – one format designed to help you win your way. Register Now
Start early. Finish ahead. This is where Partners pick up speed. Join us for customer matchmaking and connections that convert. Partner Day is reimagined. And it's all yours. One keynote, two acts. Four breakouts on where and how to win. Six expert exchange suites. On May 4, you choose how deep you go, and leave ready to win the AI conversations that matter most. Show up where opportunity happens The Partner-Powered Zone is where customers find their perfect match and partners accelerate their practice. Use the Partner Lounge to deepen connections with ServiceNow and peers. Get certified in real time Take advantage of onsite certification exams and exclusive testing opportunities. Arrive ready to learn. Leave with credentials that unlock new potential. AGENDA-AT-A-GLANCE Come for the wow. Leave with the know-how. Over four amazing days, partners can uncover what's next, connect with key players, and walk away with strategies that scale. Be sure to select 'interested in Partner Day' during registration to secure your place. Register Now Mon, May 4 Tue, May 5 Wed, May 6 Thurs, May 7 7:00 a.m. - 8:00 a.m. Badge Pick-up 1:00 p.m. - 2:00 p.m. Partner Day: Keynote with Michael Park 2:30 p.m. - 3:00 p.m. Partner Day Breakouts: Partner Marketing | Moveworks | AI Control Tower 3:15 p.m. - 3:45 p.m. Partner Day Breakouts: AI Session | Moveworks | Partner Program 4:00 p.m. - 4:30 p.m Partner Day Breakouts: AI Session | AI Services | Commercial Market 7:00 a.m. - 6:00 p.m. Badge Pick-up 7:30 a.m. - 5:00 p.m. Partner Lounge 9:00 a.m. - 6:00 p.m. Partner-Powered Zone in Expo 9:00 a.m. - 5:00 p.m. Sessions and Labs 10:00 am - 11:00 am Opening Keynote with CEO Bill McDermott 12:00 p.m. - 5:00 p.m. Expo Theaters 5:00 p.m. - 6:00 p.m. Welcome Reception 5:15 p.m. - 5:30 p.m. Welcome toast at the Partner-Powered Zone 7:30 a.m. - 5:00 p.m. Partner Lounge 8:00 a.m. - 5:00 p.m. Badge Pick-up 9:00 a.m. - 5:00 p.m. Partner-Powered Zone in Expo 9:00 a.m. - 5:00 p.m. Sessions and Labs 10:00 a.m. - 11:00 a.m. Keynote with CPO Amit Zavery and guests 11:30 a.m. - 5:00 p.m. Expo Theaters 1:00 p.m. - 2:00 p.m. Keynote: Lead Boldly. Win Together. 5:00 p.m. - 7:00 p.m. Sponsors Evening 7:30 a.m. - 3:00 p.m. Partner Lounge 8:00 a.m. - 3:00 p.m. Badge Pick-up 9:00 a.m. - 3:00 p.m. Partner-Powered Zone in Expo 9:00 a.m. - 3:00 p.m. Sessions and Labs 10:00 a.m. - 11:00 a.m. Keynote: Knowledge Unscripted 11:30 a.m. - 3:00 p.m. Expo Theaters 1:00 p.m. - 2:00 p.m. Keynote: CreatorCon 6:00 p.m. - 9:30 p.m. Knowledge After Party Meet your speakers   Michael Park SVP, Global Partnerships & Channels Video CTA Myia Ross GVP, APAC Partnerships & Channels  Video CTA Hiroshi Watanabe VP, Japan Partnerships & Channels Video CTA Jen Odess GVP, AMS Partnerships & Channels Video CTA Hans-Juergen Rose GVP, EMEA Partnerships & Channels Video CTA Discover. Meet. Connect. Win with the right sidekick Partner Finder is how customers discover your company, skills, and solutions. Update your profile to connect at Knowledge and turbocharge shared success. Video CTA Make the right connections Get to know the amazing sponsors powering Knowledge. These are the ones to watch—now and beyond—pushing what’s possible for your business. Video CTA Stay in the know Follow us on LinkedIn for timely partner updates, event highlights, and fresh insights from ServiceNow. Video CTA