Activities

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  • Updated July 16, 2026
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    Summary of Activities in Customer Service Management Playbooks

    Activities are the individual tasks that make up playbooks within ServiceNow Customer Service Management (CSM). They appear as cards in the workspace and guide agents through case resolution by running in sequence within each playbook stage. Activities may require agent input—such as completing forms or selecting related records—or run automatically without agent intervention. Playbooks include built-in activities and allow agents to add optional activities when needed, enhancing flexibility for case handling.

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    Working with Activities

    • Navigation: Agents navigate stages and activities via the stage and activity pickers, limited by their roles and activity security. The current stage and activity are highlighted on opening a record.
    • Activity States: Each activity displays its state (e.g., complete or pending) so agents can track progress.
    • View Options: Administrators control how activities display, such as focused or stacked views, and agents can filter activities by state to prioritize work.
    • Visibility Controls: Admins configure which stages and activities agents can see or access, including hiding pending or restricted activities, ensuring a tailored user experience.

    Types of Activities

    • Agent-Driven Activities: Require input like form completion or document review.
    • Automated Activities: Run without agent action, such as sending notifications or triggering approvals.

    Optional Activities

    Optional activities are controlled by manual start rules, allowing agents to add them during case handling only when necessary. These can be global (available at any time) or restricted to specific stages, enabling flexible and case-specific workflows. Optional activities involving customers, like document uploads or confirmations, integrate customer interactions into the playbook process.

    Configuration and Customization

    • Setup: Activities are configured in Workflow Studio and presented in the workspace via UI Builder.
    • Visibility Settings: Admins use the Playbook Experience record to manage visibility and access of stages and activities.
    • Customizable Activities: CSM provides prebuilt activities—such as managing related party records and automations—that can be used as-is or tailored to specific case requirements.

    Benefit for ServiceNow Customers

    Understanding activities within CSM playbooks enables ServiceNow customers to create structured, flexible case workflows that guide agents efficiently through resolution steps, improve agent productivity, and offer enhanced customer engagement by integrating optional and automated tasks seamlessly. Administrators gain control over the agent experience and can adapt playbooks to meet varied business needs.

    Activities are the individual steps that make up playbooks in Customer Service Management.

    Activities show up as cards in the workspace and appear in order within each stage. They are the building blocks of every playbook. Some activities need input from an agent, such as filling out a form or selecting a related record. Others run on their own, without any agent action.

    A CSM playbook can include several kinds of activities — most of which are built into the playbook and run in a set order to guide the agent through the case. An agent can also add an optional activity when a case needs it, such as scheduling an appointment or sending an approval request. Other activities run on their own to save or update information, such as writing records to the database after an agent finishes a step.

    Activities are set up in Workflow Studio and shown in the workspace through UI Builder. CSM playbooks also come with a set of existing activities that an administrator can use as they are or customize to fit a specific case.

    Navigating playbook stages and activities

    Agents can use the stage picker and activity picker to navigate between stages and activities as assigned roles or activity security configurations permit. For example, activities such as case tasks can be assigned to different users. A user with the case task agent role can only see the case tasks that are assigned to them.

    When an agent opens a record that uses a playbook, it opens to the current stage and highlights the current activity. For stages with multiple activities, the current activity is the first available activity. An available activity is an activity that has a state other than Complete.

    When an agent selects an available activity, it becomes the current activity. An agent can navigate stages and activities in any order as long as there is at least one available activity to select.
    Note:
    The playbook configuration determines the visibility and accessibility of pending stages and activities. For more information, see Configure playbook stage and activity visibility.

    Activities in a playbook

    A playbook is organized into stages, and each stage contains one or more activities. Activities are the individual tasks an agent completes to work through a stage and resolve the case. The current stage is highlighted, and its activities appear in the activity picker. Selecting an activity opens it in the activity viewer, where the agent does the work to complete it.

    A few things shape how an agent works with activities:

    • Activity state: Each activity shows its current state in the activity picker, so an agent can see what is done and what is left. For the list of states, see .
    • How activities are displayed: The page layout and activity view control how stages and activities appear, such as a focused or stacked view. For more information, see Select a playbook activity view.
    • Navigating activities: An agent can move between stages and activities, including by using keyboard navigation, in the order that their role and the playbook configuration allow.
    • Filtering activities: An agent can filter the activity list by state to focus on certain activities. For more information, see Filter playbook activities.
    • Visibility: An administrator can control which stages and activities are visible, such as hiding activities that are pending or that an agent cannot access. For more information, see Configure playbook stage and activity visibility.

    Types of activities

    Activities in a CSM playbook fall into two broad groups based on how they run:

    • Activities that need input from an agent, such as filling out a form, reviewing a document checklist, or adding related parties to a record.
    • Activities that run automatically, without any agent action, such as sending a notification, triggering an approval, or creating a record in the database.

    Optional activities

    Each activity has a start rule that controls when it runs. An activity with an automatic start rule runs on its own when the playbook reaches it. An activity with a Manual start rule waits for an agent to start it — this is what makes an activity optional, so an agent can add it to a running playbook only when it's needed.

    Optional activities can be global, so an agent can add them at any point, or tied to a specific stage, so they can be added only while that stage is active. This gives agents room to respond to what each case needs, rather than following the exact same steps every time.

    When an optional activity involves the customer, such as requesting a document upload or asking the customer to confirm account details before the case moves forward, it becomes part of the customer's own experience, not just the agent's workflow.

    For configuration steps to set up optional activities in Workflow Studio, see Configure an optional activity for a playbook

    Configuring stage and activity visibility

    Users with the admin role can configure the visibility of playbook stages and activities, including:
    • Showing or hiding stages and activities that are pending.
    • Showing or hiding stages and activities where a user does not have access.

    The administrator configures these settings in the Playbook Experience record. For more information, see Configure playbook stage and activity visibility.

    CSM playbook activities

    The following existing activities are available to customize and use in CSM playbooks.

    Table 1. Table 1: Available CSM playbook activities
    Activity Description
    Enables agents to add, edit, or delete related party records directly within a playbook. Set up by an admin in Workflow Studio. Returns JSON output for downstream use.
    Automation activity that saves related party records captured by the Add Related Parties activity to the database. Accepts JSON input and writes records to the specified target table.